Enlargement Prices

[PIXI_666]

I just wanted advice on my prices for enlargements and copies...

The place i go to is GREAT, colours are beautiful, prints are always fab and they are also very inexpensive...in saying that, i want to make a profit at the same time from weddings as i don't charge a lot for the actual photographing on the day...

Tell me if you think these prices are too over the top (I myself think they are still quite cheap) Take in midn these are AUS$ too lol

This is THEIR pricelist...

10x15cm (4x6) - 0.40c
13x18cm (5x7) - 0.95c
20x15cm (8x6) - $1.25
20x30cm (8x12) - $4.95
30x45cm (12x18) - $11.95

MY pricelist:


10x15cm (4x6) - $4.50
13x18cm (5x7) - $7.50
20x15cm (8x6) - $9.00
20x30cm (8x12) - $15.00
30x45cm (12x18) - $25.00

I haven't put any particular percentage on top of that, but figured the prices still looked reasnoable? Any thoughts??

Del

[PIXI_666]

that was 12 x 18 not 12x18) lol

[Kristy]

It seems low for this part of the country... I've seen pricing at
Wallets (8) $10
5x7 or smaller $15
8x10 $25
can't recall 11x14, but probably around $35....
Most pricing is give or take $3 - $5, but mostly in this range. You could probably charge the higher end for wedding photos, but give a good discount for packages, etc,....

[PIXI_666]

Good Advice

The reason i didn't want a too higher price is that maybe if they were a tad cheaper, people would want to buy more? This was the case for my own wedding, prices for enlargements were quite high, so i didn't buy a lot because of that!

Do you think that is a wise move?

[tim]

I charge more than you but not by a huge amount. You're right about prices, make them too high and you won't sell any, too low and you make no money. Don't forget you have to pay taxes and income tax on those prices.

[Inspired Photography]

It all depends on wether you want to sell lots of prints or make lots of profit... both is always nice too :P

Just keep in mind that those prices are most likely Frontier minilab prices which isn't a real problem, but i like to have nice inkjet prints done for anything larger than 8 x 12 (20 x 30cm). These are (alot) more expensive but IMO better, but that could just be preference too.

If you are happy with the results and your customers are too, then great!

I would probably nudge up the 8x12 and 12x18, but that is only because you probably can without anyone realising.

Rob

[jbstudios]

with your prices so cheap how do you cover all your expenses? camera, flash equip, backdrops? I really searched my area and made all my prices comparable with a cheaper studio fee. i thought that if they like my work they will then buy my prints. I charge 15.00 5x7, 30.00 for an 8x10 which in my area is the norm. I am hoping to be able to pay for all my expenses.

[PIXI_666]

Im just starting out....so i guess the prices will increase with experience really...im not a professional

[Kristy]

Perhaps you and post a regular price and offer a portfolio building discount. That way when you get a referral you won't have a sudden price increase. You can just state that the discount period is now over. You could also give discounted package prices with a minimum order amount to make sure you make enough money to cover your time and costs.

[jbstudios]

that is what i did. i offered free sitting fees for a few months to my seniors. once i got 5 of them and good shots for a good portfolio i then started to charge the studio fee. I agree totally about giving a discount. If you all of a sudden do a huge mark up one year people get ticked, but if they have looked around they will see you are comparable. Even if you are new if they like the work they will buy it. I also try with my seniors for 30.00 they get 25 4x5s so they are getting somehting for their money. They all seemed super pleased even though i only did 6 seniors this year not one complained about the price. The more you get into it the more the equip costs and you need to consider that cost too.

[PIXI_666]

Good idea :) THANKS!

[CyberPet]

My price list is a bit higher than yours compared to the price the lab charges me.

Lab: 10 x 15 cm = $0.22 USD
Me: 10 x 15 cm = $4.50 USD

[PIXI_666]

Well, at least i know im not ripping anyone off, which is what i mainly didn't want :)