spcalan
5th of December 2007 (Wed), 17:48
What do you all do for advertising?
Local paper?
Free magazines?
internet?
Just curious, I am out of word of mouth clients.
Rubi Jane
7th of December 2007 (Fri), 00:15
Just curious, I am out of word of mouth clients.
Are you?
Get creative...find local events in your community and work your way in. Start a blog and post every local event you shoot. Find ways to become newsworthy and send out press releases...it's got to something that a local paper would want to cover as a good news story, so think community ;)
Talk to everyone you meet, slide a card into each of their hands & talk yourself up. Each person knows on average 250 people, so perhaps the last person you gave your card to doesn't need a photographer they may know someone who does, even if it's in 3 months.
Stay in contact with your past clients...give them a reason to recommend. If they're happy with your work they'll recommend you, but why not give them a discounted session if they actively refer and those referrals book with you. Your past clients each know 250 people too ;)
Yes - have a website that can be found by the search engines but don't count on it alone getting you business. Network, network, network.
nikonthree
7th of December 2007 (Fri), 07:44
Don't forget Google Adwords (https://adwords.google.com). :)
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