Canon Lens Stratagy with Full Frame Market Growing.

[89'Bowtie]

I recently heard a rumor form a Canon Pro that Canon has plans to introduce all their lenses with IS and offer a manual focus version of the same lens with the same or larger apertures.

The concept sounded very similar to the days wide aperture FDs.

He further commented that this would require the exhausting of current inventories and how this concept was put on hold when the digital market exploded into the everyday consumer market it is today.

I do not recall the conversion well enough to say if this was just on the L line-up? This may or may not make any sense for regular consumer lenses as most people will not want to manual focus.

Can anyone confirm hearing a similar rumor or has this come up on the forum prior?

This all started in a conversion about the 5D Mk2 market introduction and eventually seeing the full frame sensor move into lower consumer models. I expressed interest in a 24-70 and he commented that the lens market/lineup would drastically be changing in coming model introductions as the 5D mk2 took market share from the D700 and D300. This may be years away or around the corner????

Comments?

[JeffreyG]

This rumor is nuttier than a fruitcake.

You can expect Canon to offer an extensive line of manual focus lenses in the EF mount just about never.

I will agree that Canon plans to slowly add IS to most all of the line over time, though some stuff (UWA, tilt-shift) will never get IS.

[Calzinger]

I have to agree with the above. I don't even understand how this rumor begins to make sense.

First off, why would they make an exclusively MF lens when you could still manual focus with an EF lens?

Secondly, how does putting an AF unit limit a lens to smaller apertures?

I just don't understand the logic. Then again, I've struggled to understand the logic of many R&D departments (ie. BMW's persistence with iDrive).

[dithiolium]

You're probably the first to start this rumour here.
If I wanted MF only lens, I'd get a Zeiss, or M42 lens with EOS adapter.
Mass market appeal is all about high MP, efficient Auto mode and full AF lenses.
And its pure speculation that the 5DII will take market share from D700 and D300.

This ought to be moved to the Rumour section.

[runninmann]

I would expect in-body IS before full lens line-up IS.

[re_guderian]

back away from the crack pipe...

[pourmeaguinness]

one thing is for sure.

A constant 2.8 full frame L series walkabout is way overdue

[Riff Raff]

Canon has plans to introduce all their lenses with IS and offer a manual focus version of the same lens

:lol:

[FlyingPhotog]

one thing is for sure.

A constant 2.8 full frame L series walkabout is way overdue

Just curious but in what ways do you find the 24-70mm f/2.8L disatisfying?

[brianch]

one thing is for sure.

A constant 2.8 full frame L series walkabout is way overdue

constant 2.8 full frame L? 24-70??

[Jethro790]

I recently heard a rumor form a Canon Pro that Canon has plans to introduce all their lenses with IS and offer a manual focus version of the same lens with the same or larger apertures.
Comments?

Canon pro, huh? Is he the pro company comedian? I am sorry, but either he/she is a COMPLETE idiot, or was really playing games with you.

[sbbruin]

Just curious but in what ways do you find the 24-70mm f/2.8L disatisfying?
they may want a bigger focal length range, kinda like a 24-105, or even more. however, if it was constant 2.8, i'd expect that thing to come with its own wheelbarrow...its gonna weigh a TON, which will defeat the walkabout purpose.

[KenjiS]

one thing is for sure.

A constant 2.8 full frame L series walkabout is way overdue

Pfft? 2.8!? Why don't they REALLY shake things up and come out with a f/2 zoom

I know it can be done!

[fWord]

There is little reason for Canon to attempt to go with purely MF lenses. If they go there, they risk comparison with other brands such as Leica and Carl Zeiss that produce superb optics.

Then again, if they bring out a 35mm f/1.0L that was purely MF, yet affordable and has acceptable IQ from wide open, I might be interested. :lol:

[gasrocks]

Boy, do I have a nice price on a bridge I can sell you.

[sol95]

I recently heard a rumor form a Canon Pro that Canon has plans to introduce all their lenses with IS and offer a manual focus version of the same lens with the same or larger apertures.

I do not recall the conversion well enough to say if this was just on the L line-up? This may or may not make any sense for regular consumer lenses as most people will not want to manual focus.


the L lenses already have full-time manual focus...


was this guy also trying to sell you a left-handed screwdriver?

[jft158]

the L lenses already have full-time manual focus...


was this guy also trying to sell you a left-handed screwdriver?


Hey, I bought one of them from the left hand store,,,works great!:D

[elader]

With the failure rate of the IS on the 17-55 as high as it appears to be, I sure hope they build the IS with some robustness.

Anecdotally, I shot some theater yesterday with the 135L at f/2 and the 70-200IS at f/2.8. The zoom simply smoked the prime in keeper rate. My hands simply cannot handhold a 135 at 1/60th second.

[gasrocks]

Elader - have you tried using a monopod?

[Jim G]

Madness.... the current market is so heavily into AF that a purely MF lens would have only a very small following (which is nice for those of us who don't mind using MF-only lenses, keeps the prices down...)...

[Trainboy]

Boy, do I have a nice price on a bridge I can sell you.
Does it come with an EOS adapter?
I'd like to see more midrange lenses with IS, but the rest of this is totally out there!

[re_guderian]

Madness.... the current market is so heavily into AF that a purely MF lens would have only a very small following (which is nice for those of us who don't mind using MF-only lenses, keeps the prices down...)...

pretty sure that a limited market does little to drive prices down... :)

[S.Horton]

Unless your friend happens to be the VP of R&D, or the VP of Marketing, I'd guess the information you have is just wrong.

They're in the business of making money; how does that strategy increase profit?

[FlyingPhotog]

Unless your friend happens to be the VP of R&D...

I think you can stop right here... ;)

The creadibility curve dips sharply if you go to the second source ! :lol:

[fWord]

Boy, do I have a nice price on a bridge I can sell you.

A bridge? Is it in good cosmetic condition? If so, I'm in!!

[89'Bowtie]

I don't know the true credibility of this source. There are registered pro's with Canon in Canada (I presume the United States has the same) who have various benifits from Canon, one may be ability to submit input to Canon or be apart of some product input group????

To the one poster regarding the suggestion that I am the origins of the rumor, well I have nothing to gain from this other than pitching out to the forum some comments made by a commercial photographer for input. Hence the idea of the discussion forum. My knowledge of lenses out of my budget (most) is limited and I was not ready to dismiss or accept the information based on my knowledge at the time.

The person who made the comments in no way suggested this was for common market consumer lenses. If there were any validity to this it sounded like only the high end prime/zoom combinations would be in question or the topic of product line expansion in the upper lens choices.

He also stated he shoots motorsports and further more shoots in MF. Is this one crazy person or common place for pro's? I don't know. He made it sound as though offering a large aperture in a MF only would offer a different price point as apposed to the same lens with IS and AF??

Again, I think it needs to be stated that this person who made these comments may have no credibility or possible insight into some product line expansion in the future geared towards the commercial and professional photographers. For those making it clear how obviously wrong that concept is, I envy your wisdom.

As for mentioning an concept or idea on this forum....is this not what it is here for? Be it the information may be clearly wrong to some, it can still be discussed with objective views and input.

For the powers that be (Forum Mods) if this should be in the rumor section....feel free to move or close. There probably is not much need to continue the discussion.

Cheers.

ps. No left handed screwdrivers were exchanged, just the versions for AUS export.

[pourmeaguinness]

one thing is for sure.

A constant 2.8 full frame L series walkabout is way overdue

Was intended to read, 'a constant 2.8 full frame L series WITH IS walkabout is way overdue'