Khamelion
13th of April 2009 (Mon), 09:06
Here's a thought for how Canon may be getting close to the release of a new Camera, now you'll have to stay with me on this as I need to put a little analogy forward first.
I think we all know who or what Cisco is, probably the largest manufacturer of Networking equipment and when they bring out a major new piece of networking kit it comes out reasonably priced and the price of the kit it's due to replace goes up in price, this is to encourage sales in the new technology.
Now in terms of Canon, I'm seeing similar activity, for a while now I've been saving toward getting a 1DMk3 and was getting close to the magic £2,000 ish mark, then the 5DMk2 came out and was priced similar to that of the 1DMk3. Now over the last few months the 1DMk3 has gone up in price to over £3,000 now where as the 5DMk2 has had its price remain pretty much static.
Canon will be hoping that people who were wanting a 1DMk3 will now go and buy a 5DMk2, a camera with new gizmos, more up to date technology, rather than the long in the tooth, due a upgrade/replacement 1DMk3
There will come a point, I think in the not so distant future, that sales of the 5DMk2 will reach the saturation point Canon want to achieve and it is then that Canon will announce the 1DMk3 successor.
The replacement 1DMk3, whatever it will be called, being priced very close to that of what the 5DMk2 is priced currently, again to encourage sales in the new model.
I think we all know who or what Cisco is, probably the largest manufacturer of Networking equipment and when they bring out a major new piece of networking kit it comes out reasonably priced and the price of the kit it's due to replace goes up in price, this is to encourage sales in the new technology.
Now in terms of Canon, I'm seeing similar activity, for a while now I've been saving toward getting a 1DMk3 and was getting close to the magic £2,000 ish mark, then the 5DMk2 came out and was priced similar to that of the 1DMk3. Now over the last few months the 1DMk3 has gone up in price to over £3,000 now where as the 5DMk2 has had its price remain pretty much static.
Canon will be hoping that people who were wanting a 1DMk3 will now go and buy a 5DMk2, a camera with new gizmos, more up to date technology, rather than the long in the tooth, due a upgrade/replacement 1DMk3
There will come a point, I think in the not so distant future, that sales of the 5DMk2 will reach the saturation point Canon want to achieve and it is then that Canon will announce the 1DMk3 successor.
The replacement 1DMk3, whatever it will be called, being priced very close to that of what the 5DMk2 is priced currently, again to encourage sales in the new model.