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FORUMS General Gear Talk Flash and Studio Lighting 
Thread started 09 Sep 2011 (Friday) 18:49
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Why do flashes cost so much?

 
SimpleJack
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Sep 09, 2011 18:49 |  #1

Why does a flash cost as much as a DSLR camera that has so much more going on then a simple light that flashes.. I mean you can even buy laptops now that cost less then a plastic thing that flashes.. I really see no reason as to why these Canon flashes cost anymore then $200 MAX


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Overread
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Sep 09, 2011 18:55 |  #2

If you want a shock have a look at the price of the MT 24EX ;) Now that is an expensive flash!

In the end though its like a lot of things you pay for, part of the price is quality, components, manufacture, parts, warranty, shop profit, canon profit, canon logo (yes you pay for a name at times) as well as software sides such as TTL and eTTL programming.

You can get flashes with just as much power and manual controls for cheaper - they'll lack some of the weather sealing, might lack some ruggedness and will mostly lack auto TTL or at least reliable auto modes - but if you can control the flash power manually (which is not that hard if you're shooting a controlled situation or are dominating the ambient light with flash) then you can make a saving on cheaper 3rd party options.


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pxchoi
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Sep 09, 2011 20:25 |  #3

Overread wrote in post #13077797 (external link)
If you want a shock have a look at the price of the MT 24EX ;) Now that is an expensive flash!

In the end though its like a lot of things you pay for, part of the price is quality, components, manufacture, parts, warranty, shop profit, canon profit, canon logo (yes you pay for a name at times) as well as software sides such as TTL and eTTL programming.

You can get flashes with just as much power and manual controls for cheaper - they'll lack some of the weather sealing, might lack some ruggedness and will mostly lack auto TTL or at least reliable auto modes - but if you can control the flash power manually (which is not that hard if you're shooting a controlled situation or are dominating the ambient light with flash) then you can make a saving on cheaper 3rd party options.

+1

If you don't need all the fancy TTL ETTL stuff, you can buy cheap flash units for $70

I guess there's a time and a place. When I'm shooting on camera flash, I prefer using ETTL. When using off camera flash, I prefer to use manual flashes. That's why for shoots with off camera flash, I couldn't justify paying for 3 additional 580's.

For less than the price of 1 580exII, I bought 3 Yongnuo YN560 and 4 Cactus v5 Transceivers.


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bob_ross
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Sep 09, 2011 21:16 |  #4

Why do flashes cost so much? Simple.

Because we keep buying them. They are happy to oblige.

Supply and demand. If they could get away with charging $900 they would.


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Curtis ­ N
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Sep 09, 2011 22:11 |  #5

You can find cheaper flash units, reverse-engineered to work with Canon cameras. But the quality and durability just doesn't match up. It's a competitive world, and if it were possible to make a flash that's just as good as Canon for less money, someone would be doing it. I think there are some Metz units that come reasonably close.

You're not just paying for hardware. You're paying for the R&D that went into it.

Like Bob says, they price it at whatever the market will bear.


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johnandbentley
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Sep 09, 2011 22:14 |  #6

I would say this though.... I spent 300$ for a 430exii and on stand it has blow over a few times with no worse the wear. I bought a 60$ bower that shattered into more parts than C3PO in empire strikes back off a short fall into grass. You might find similar function between cheap and quality but durability wise, you get what you pay for.


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c2thew
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Sep 09, 2011 22:44 |  #7

Porter's 5 forces:

IMAGE: http://upload.wikimedia.org/wikipedia/commons/6/66/Porters_five_forces.PNG

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gtrag94
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Sep 09, 2011 23:04 |  #8

wow, that's awesome!


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kfreels
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Sep 10, 2011 00:07 as a reply to  @ gtrag94's post |  #9

Well, the top of the line speedlight may be $500, but the top of the line camera is about $7000. So I'm not sure I follow you. Sure, you can buy a $500 DSLR, but you can buy a $50 flash too.


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kokakaste2
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Sep 10, 2011 03:20 |  #10

kfreels wrote in post #13078998 (external link)
Well, the top of the line speedlight may be $500, but the top of the line camera is about $7000. So I'm not sure I follow you. Sure, you can buy a $500 DSLR, but you can buy a $50 flash too.

+1 to that :lol: $500 is not necessarily expensive. Look up studio strobes, Profoto or Borncolor and then think that 500 was a lot :)


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cdifoto
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Sep 10, 2011 03:30 |  #11

kfreels wrote in post #13078998 (external link)
Well, the top of the line speedlight may be $500, but the top of the line camera is about $7000. So I'm not sure I follow you. Sure, you can buy a $500 DSLR, but you can buy a $50 flash too.

Yep and the same holds true for computers. Heck it's not hard to spend 10 grand on just a monitor.


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watt100
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Sep 10, 2011 05:18 |  #12

Curtis N wrote in post #13078603 (external link)
It's a competitive world, and if it were possible to make a flash that's just as good as Canon for less money, someone would be doing it..

shocking news flash: someone is doing it !




  
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yogestee
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Sep 10, 2011 06:16 |  #13

watt100 wrote in post #13079603 (external link)
shocking news flash: someone is doing it !

;););)

Shhhhhhhhhhhh,, just don't tell anyone.

They'll all want one and the cost will go through the roof!!


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Curtis ­ N
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Sep 10, 2011 10:33 |  #14

watt100 wrote in post #13079603 (external link)
shocking news flash: someone is doing it !

Give me a brand, model, retailer and price. Prove to me it was stupid to spend $900 on a pair of 580EX II's.


"If you're not having fun, your pictures will reflect that." - Joe McNally
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watt100
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Sep 10, 2011 18:09 |  #15

Curtis N wrote in post #13080284 (external link)
Give me a brand, model, retailer and price. Prove to me it was stupid to spend $900 on a pair of 580EX II's.




XSi (450D) with 50mm 1.8


with $65 Yongnuo YN-465 ETTL flash - with the plastic pull out diffuser !!!!

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Why do flashes cost so much?
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