Approve the Cookies
This website uses cookies to improve your user experience. By using this site, you agree to our use of cookies and our Privacy Policy.
OK
Index  •   • New posts  •   • RTAT  •   • 'Best of'  •   • Gallery  •   • Gear  •   • Reviews
Guest
New posts  •   • RTAT  •   • 'Best of'  •   • Gallery  •   • Gear  •   • Reviews
Register to forums    Log in

 
FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
Thread started 09 May 2012 (Wednesday) 05:34
Search threadPrev/next
sponsored links
(this ad will go away when you log in as a registered member)

How much to Charge: My images on a Park Sign and more

 
wayne_eddy
Goldmember
Avatar
1,931 posts
Gallery: 2 photos
Likes: 15
Joined Jun 2006
Location: Perth, 'straya
     
May 09, 2012 05:34 |  #1

Hi all,

I would really appreciate your input on this one!!!!

:D :D :D

A local City wants to place about 16 of my wildlife (bird) images on a sign at a local park and would like indefinite use for other publications/promotion​s. They do not want sole rights the images and will credit me for each image.

I had previously given them privilege of using 16 images for a one off brochure publication only for free and they knew I really wanted payment but couldn't cough up due to budgets etc. I'm a conservationist (and idiot) and like to contribute to conservation projects. Having purchased several images of mine for their archive and boardrooms. They are now willing to pay me for more.

The sign will be about 2.5m x 3.5m (8foot by 11foot). Publications will be educational brochures etc.

How much to charge for each image?

I'm thinking in the order of $100 - $150 each, but an online calculator says I should charge in the order of $400.

Below is a an idea of the quality of the images. Heck, everyone else want's them for free!!

IMAGE NOT FOUND
IMAGE IS A REDIRECT OR MISSING!
HTTP response: 404 | MIME changed to 'text/html' | Byte size: ZERO


wayne eddy
[I'm calibrated - are you?]
Gear List

  
  LOG IN TO REPLY
sponsored links
(this ad will go away when you log in as a registered member)
FerozeK
Senior Member
Avatar
250 posts
Likes: 8
Joined Apr 2012
Location: JHB, South Africa
     
May 09, 2012 06:01 |  #2

I'd say charge them just a little bit less than what it would have cost them to purchase stock photography. Make them sign a usage agreement, indefinite usage still needs to have some limits.




  
  LOG IN TO REPLY
Slave7081
Member
Avatar
112 posts
Joined Apr 2008
Location: Toronto
     
May 09, 2012 07:30 |  #3

If you're comfortable with charging 100-150 do it.
If you want to give them away then do it.

Its your piece so you get to charge whatever you feel its worth to you


Spam has never touched my lips but it flows from my finger tips
flickr (external link) | Google+ (external link)http://www.flickr.com …tephotography/5​432407239/ (external link)

  
  LOG IN TO REPLY
Foodguy
Goldmember
Avatar
1,324 posts
Likes: 211
Joined Mar 2012
Location: Having too much fun in the studio
     
May 09, 2012 08:19 |  #4

Slave7081 wrote in post #14403898 (external link)
Its your piece so you get to charge whatever you feel its worth to you

That's the thing...it's really 'what the market will bear' an the client side of the equation, and what it's worth to you on your side, for any kind of pricing questions. The way that those 2 issues are resolved is through negotiation.

It also never hurts to ask the other party what they had in mind as it can provide a starting point in the equation.

I have a set price list that I try to follow (based on a day rate for the kind of work that I do), but it's really only a starting point. There are times that I charge more and there are times when I charge less, depending...


My answer for most photography questions: "it depends...'

  
  LOG IN TO REPLY
philwillmedia
Cream of the Crop
5,252 posts
Likes: 14
Joined Nov 2008
Location: "...just south of the 23rd Paralell..."
     
May 09, 2012 08:30 |  #5

wayne_eddy wrote in post #14403611 (external link)
I had previously given them privilege of using 16 images for a one off brochure publication only for free and they knew I really wanted payment but couldn't cough up due to budgets etc.

But they had the budget to pay the printer.
That's crap.
Everyone else would have got paid for what they provided except you.
Why is your product any different? Oh yeah. It's just a photo.

wayne_eddy wrote in post #14403611 (external link)
Having purchased several images of mine for their archive and boardrooms. They are now willing to pay me for more.

So they should.

wayne_eddy wrote in post #14403611 (external link)
The sign will be about 2.5m x 3.5m (8foot by 11foot). Publications will be educational brochures etc.

How much to charge for each image?

I'm thinking in the order of $100 - $150 each, but an online calculator says I should charge in the order of $400.

Below is a an idea of the quality of the images. Heck, everyone else want's them for free!!

Charge the $400 (or close to it.) That's what they are worth.
Saying it's for educational purpose is just a red herring.
The printer won't give a rats that it's for an educational purpose.
Neither will the suppliers of the signs.
They will all charge normal commercial rates for their product.
So should you.


Regards, Phil
2013/14 CAMS Gold Accredited Photographer | 2010 & 2011 V8 Supercars Aust. Accredited Photographer | 2008, '09, '10 South Aus. Rally Photographer of the Year | Catch Fence Photos - 2009 Photo of the Year (external link)Finallist - 2014 NT Media Awards
"A bad day at the race track is better than a good day in the office" | www.freewebs.com/philw​illmedia (external link)

  
  LOG IN TO REPLY
Bosscat
Goldmember
1,892 posts
Joined Apr 2005
Location: Ontario Canada
     
May 09, 2012 08:55 |  #6

Find out what the city pays their public servants as far as wages go. None of them work for free, and they actually are working for you.

Charge accordingly!


Your camera is alot smarter than the "M" Zealots would have you believe

  
  LOG IN TO REPLY
sorpa
Senior Member
421 posts
Gallery: 20 photos
Likes: 256
Joined May 2007
Location: Montréal
     
May 09, 2012 13:30 |  #7

Wayne, I have yet to see a calculator giving a quote for indefinite use.
That sounds rather like RF.




  
  LOG IN TO REPLY
TooManyShots
Cream of the Crop
10,203 posts
Likes: 524
Joined Jan 2008
Location: NYC
     
May 09, 2012 13:48 |  #8
bannedPermanent ban

FYI, that is a white egret, for those not bird photography inclined. It is a very common specie in the US swamps or lakes. Personally, I find that pricing is more about attracting more future businesses than the actual monetary value alone. Considering that this is a common specie, I won't go crazy with the price. Are they planning to buy more photos from you in the future?

Correction...it is a snowy egret. :) It is still a very common specie.


One Imaging Photography (external link) and my Flickr (external link)
Facebook (external link)

  
  LOG IN TO REPLY
JasonMK
Goldmember
Avatar
1,377 posts
Gallery: 75 photos
Likes: 147
Joined Jan 2011
Location: Janesville, WI
     
May 09, 2012 13:53 |  #9

I would be inclined to offer two pricing options, one for the single use and one that includes the indefinite use (however defined). If they balk at the price you feel it is worth to have indefinite use, then they can always fall back on the single use fee.


-JasonMK on Flickr (external link)
1Ds Mark III | 650D | EF 17~40mm 4L | EF-S 18~135 STM | EF 50mm 1.4 | EF 100mm 2.8 USM Macro | Tamron 70~300mm 4.0-5.6 Di VC USD XLD | 430 EX III | 430 EX II | Lowepro SlingShot 100 AW | EF 25 II | PS CC | LR CC

  
  LOG IN TO REPLY
wayne_eddy
THREAD ­ STARTER
Goldmember
Avatar
1,931 posts
Gallery: 2 photos
Likes: 15
Joined Jun 2006
Location: Perth, 'straya
     
May 10, 2012 07:40 |  #10

I agree with you entirely.... this it the most sensible reply I have had across three forums.

THANK YOU!!!!


I'll read on ...

philwillmedia wrote in post #14404135 (external link)
But they had the budget to pay the printer.
That's crap.
Everyone else would have got paid for what they provided except you.
Why is your product any different? Oh yeah. It's just a photo.

So they should.

Charge the $400 (or close to it.) That's what they are worth.
Saying it's for educational purpose is just a red herring.
The printer won't give a rats that it's for an educational purpose.
Neither will the suppliers of the signs.
They will all charge normal commercial rates for their product.
So should you.


wayne eddy
[I'm calibrated - are you?]
Gear List

  
  LOG IN TO REPLY
wayne_eddy
THREAD ­ STARTER
Goldmember
Avatar
1,931 posts
Gallery: 2 photos
Likes: 15
Joined Jun 2006
Location: Perth, 'straya
     
May 10, 2012 07:55 |  #11

lui-même wrote in post #14405550 (external link)
Wayne, I have yet to see a calculator giving a quote for indefinite use.
That sounds rather like RF.

WTF is RF?

The industry needs a calculator to give a rough standard in costing. It also needs a code of ethics. I too have not seen a calculator for indefinite use either and this is very subjective.

I know what time it costs me to take an image, process it and get it to the buyer. They normally just want it for significantly less than the time it cost to manufacture and can go jump if they want great images for nuts.


wayne eddy
[I'm calibrated - are you?]
Gear List

  
  LOG IN TO REPLY
wayne_eddy
THREAD ­ STARTER
Goldmember
Avatar
1,931 posts
Gallery: 2 photos
Likes: 15
Joined Jun 2006
Location: Perth, 'straya
     
May 10, 2012 08:12 |  #12

TooManyShots wrote in post #14405668 (external link)
FYI, that is a white egret, for those not bird photography inclined. It is a very common specie in the US swamps or lakes. Personally, I find that pricing is more about attracting more future businesses than the actual monetary value alone. Considering that this is a common specie, I won't go crazy with the price. Are they planning to buy more photos from you in the future?

Correction...it is a snowy egret. :) It is still a very common specie.

Thanks for your input TooManyShots.

They want to buy 16 or pro images taken with Canon L gear and a great camera and photographer.

If I were to build a brick wall with quality gear, know-how and bricks etc I would expect to be paid equivalently as I do with my day job. I would not be undercutting the rest of the market. I do not do this in my day job and my clients travel long distances to see me. I have many referrals. You do not know this: I have several local, national and international awards for nature photography.

I appreciate that many posters here do not shoot birds at a professional level as there is little pro market for conservation subjects (thus I have moved on), however in this case the buyer is after common species for the casual observer.

Finally: It's a Little Egret and I am photographing birds in Australia - as my tag indicates. 'straya is not an American State. This is not a US site. It no longer amazes me how many Americans think the whole freaking internet is in the UAS or USA or whatever you call it.


wayne eddy
[I'm calibrated - are you?]
Gear List

  
  LOG IN TO REPLY
Ltdave
Goldmember
3,158 posts
Gallery: 23 photos
Likes: 1313
Joined Apr 2012
Location: the farthest point east in michigan
     
May 10, 2012 11:57 as a reply to  @ wayne_eddy's post |  #13

It no longer amazes me how many Americans think the whole freaking internet is in the UAS or USA or whatever you call it.

Well since a freaking (or at least A freak) American (al gore lol) invented the internet, why SHOULDN'T WE think its all in the USA?

What makes you "descendants of criminals" think YOU had anything to do with it?.... j/k.....

all kidding aside, MOST dot com domains are US based not dot AU or dot CA or dot DK etc....




  
  LOG IN TO REPLY
TooManyShots
Cream of the Crop
10,203 posts
Likes: 524
Joined Jan 2008
Location: NYC
     
May 10, 2012 14:02 |  #14
bannedPermanent ban

wayne_eddy wrote in post #14409727 (external link)
Thanks for your input TooManyShots.

They want to buy 16 or pro images taken with Canon L gear and a great camera and photographer.

If I were to build a brick wall with quality gear, know-how and bricks etc I would expect to be paid equivalently as I do with my day job. I would not be undercutting the rest of the market. I do not do this in my day job and my clients travel long distances to see me. I have many referrals. You do not know this: I have several local, national and international awards for nature photography.

I appreciate that many posters here do not shoot birds at a professional level as there is little pro market for conservation subjects (thus I have moved on), however in this case the buyer is after common species for the casual observer.

Finally: It's a Little Egret and I am photographing birds in Australia - as my tag indicates. 'straya is not an American State. This is not a US site. It no longer amazes me how many Americans think the whole freaking internet is in the UAS or USA or whatever you call it.


You need to chill. I didn't mean to make political statement. However, Obama is partnering with Australia with military supports in order to contain China. So, in a way, Australia will become part of America soon. :)


One Imaging Photography (external link) and my Flickr (external link)
Facebook (external link)

  
  LOG IN TO REPLY
Littlejon ­ Dsgn
Goldmember
3,266 posts
Likes: 892
Joined Feb 2012
Location: Sandy, Oregon
     
May 10, 2012 14:13 as a reply to  @ TooManyShots's post |  #15

Wow lets everyone take a step back for a moment, to the OP not everyone reads your location on every post ... I know I assumed you were US based until you pointed it out, but getting all upset is just going to make people not want to help you.




  
  LOG IN TO REPLY
sponsored links
(this ad will go away when you log in as a registered member)

2,761 views & 0 likes for this thread
How much to Charge: My images on a Park Sign and more
FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
AAA
x 1600
y 1600

Jump to forum...   •  Rules   •  Index   •  New posts   •  RTAT   •  'Best of'   •  Gallery   •  Gear   •  Reviews   •  Member list   •  Polls   •  Image rules   •  Search   •  Password reset

Not a member yet?
Register to forums
Registered members may log in to forums and access all the features: full search, image upload, follow forums, own gear list and ratings, likes, more forums, private messaging, thread follow, notifications, own gallery, all settings, view hosted photos, own reviews, see more and do more... and all is free. Don't be a stranger - register now and start posting!


COOKIES DISCLAIMER: This website uses cookies to improve your user experience. By using this site, you agree to our use of cookies and to our privacy policy.
Privacy policy and cookie usage info.


POWERED BY AMASS forum software 2.1forum software
version 2.1 /
code and design
by Pekka Saarinen ©
for photography-on-the.net

Latest registered member is Kévin
2073 guests, 310 members online
Simultaneous users record so far is 15144, that happened on Nov 22, 2018

Photography-on-the.net Digital Photography Forums is the website for photographers and all who love great photos, camera and post processing techniques, gear talk, discussion and sharing. Professionals, hobbyists, newbies and those who don't even own a camera -- all are welcome regardless of skill, favourite brand, gear, gender or age. Registering and usage is free.