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FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
Thread started 31 Mar 2014 (Monday) 21:47
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figo
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Mar 31, 2014 21:47 |  #1

Revamping my website and I'm thinking of adding a page where I would list a few different package options. I think this will allow the customer to get a sense of the services I offer and how much they cost.

What do you think about putting your hourly rate/package options on your website?


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photoarray
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Mar 31, 2014 22:13 |  #2

Personally I like being upfront with pricing.


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sirquack
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Apr 01, 2014 08:48 |  #3

I am also an upfront type of guy. I would rather a customer see what they can expect on the rates. Because I also know, if I have to hunt to find the price for a service on a website, I am more than likely going to just move on since most are now putting their prices on their sites. I don't want to have to call to find out if they are in or out of my ballpark range.


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i_am_cdn
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Apr 01, 2014 20:44 |  #4

I can tell you that a lot of the clients I pick up from my website have told me one of the reasons (besides my work) is that I have my pricing on the site. Putting your pricing up helps to "qualify" your client before they call you. If they have seen your pricing and they call you, well that is one less thing you need to discuss.


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nathancarter
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Apr 02, 2014 12:26 |  #5

Agree with most of the above.
Upside: Weeds out the low-ballers and the not-serious shoppers.
Downside: Discourages those who might want more than your top package.


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S.Horton
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Apr 02, 2014 12:32 |  #6

http://www.nber.org/pa​pers/w12156 (external link)

That's a bit heady, but, at base, price uncertainty means longer decision-making cycles and potentially purchase avoidance.

Long way of saying the post right above this one is spot-on.


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kfreels
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Apr 07, 2014 22:41 |  #7

Go for it. No reason to keep people guessing.


I am serious....and don't call me Shirley.
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