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FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
Thread started 10 Jun 2014 (Tuesday) 16:34
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Domain name helps SEO?

 
RickFL
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Jun 10, 2014 16:34 |  #1

I don't have a registered domain yet. But I am wondering if putting the word photography in your domain helps your SEO. I see some photographers that just use their first and last name for their domain.

I know there are many other factors that influence SEO but I am just curious about domain names.

Thanks!


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Dmitriy
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Jun 10, 2014 17:04 |  #2

Theoretically yes, but in this case it will be absolutely unnoticeable, since "photography" is a very general keyword. It will only increase the length of your domain.


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John
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Jun 10, 2014 18:38 |  #3

People thought that it used to be important back in the hay day but definitely not so much anymore.


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dkizzle
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Jun 13, 2014 10:33 |  #4

Search engines no longer give extra points for EMD (exact match domain). Few years ago you can register YOURCITYPHOTOGRAPHER.C​OM and rank with ease. Having keyword in the domain is helpful but not a guarantee that it will help you with search engine rank position. Google updates its algorithms few hundred times per year and only the big changes are known to the public. There are small adjustments that take place every single day.


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eddie_h
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Jun 14, 2014 00:04 |  #5

As dkizzle mentioned, you're referring to an exact match domain (EMD), which used to carry some SEO weight. However, people took advantage of that so Google kinda started to care less about the domain name in raking factors.

Google is pretty quiet about their algorithms, so some people think it can still help "a little" with SEO while others believe that it's no longer factored at all.

I wouldn't worry about it. Chances are yournamephotography.co​m is probably taken anyways, so I'd focus with looking into something else. Be creative with your site name!


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amccomis
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Jun 17, 2014 07:17 |  #6

HTML page title, meta keywords and description tags, and page content that agrees with those tags will be more important than the domain name itself.

If you build on a platform that supports pingbacks, such as Wordpress, the inbuilt SEO features will work better than you can do on your own submitting to the various webmaster tools available.

Source: I've set up a photo site on WP and found it in google the next day.


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SuffolkGal
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Jun 17, 2014 08:30 |  #7
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amccomis wrote in post #16976658 (external link)
HTML page title, meta keywords and description tags, and page content that agrees with those tags will be more important than the domain name itself.

If you build on a platform that supports pingbacks, such as Wordpress, the inbuilt SEO features will work better than you can do on your own submitting to the various webmaster tools available.

Source: I've set up a photo site on WP and found it in google the next day.

I didn't think Google looked at meta data anymore?




  
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Dmitriy
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Jun 17, 2014 09:27 |  #8

Page title is one of the most important ones. Google does not take in account meta keywords and uses description tags only to display on search engine results pages (SERPs).

P.S. Exact match domain and having keywords in the URL that are consistent with the other content on the page - are different things.


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Hikin ­ Mike
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Jun 17, 2014 11:06 |  #9

SuffolkGal wrote in post #16976777 (external link)
I didn't think Google looked at meta data anymore?

Metadata description, yes, but Google doesn't use the metadata keywords. Bing/Yahoo still uses them though.


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SuffolkGal
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Jun 17, 2014 16:31 |  #10
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Hikin Mike wrote in post #16977089 (external link)
Metadata description, yes, but Google doesn't use the metadata keywords. Bing/Yahoo still uses them though.

Thanks, Mike, good to know :)




  
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Dmitriy
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Jun 18, 2014 10:00 |  #11

Meta descriptions are not a part of the Google's ranking algorithm, they can not affect your site’s positions in the usual sense. However, this tag is still important - well written descriptions can increase the traffic from snippets that are displayed in SERPs. Also, they may affect your personalized search results.

Bing still uses meta description tag in their algorithms.


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Hikin ­ Mike
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Jun 18, 2014 10:27 |  #12

Dmitriy wrote in post #16979241 (external link)
Meta descriptions are not a part of the Google's ranking algorithm, they can not affect your site’s positions in the usual sense. However, this tag is still important - well written descriptions can increase the traffic from snippets that are displayed in SERPs. Also, they may affect your personalized search results.

Bing still uses meta description tag in their algorithms.

+1.

Didn't know about Bing algo though. Thanks.


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b0barikin
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Jun 21, 2014 18:53 |  #13

Yes and no. I did it! :)


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Domain name helps SEO?
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