Nigi wrote in post #16990945
It is so simple - Adobe makes money by selling new software, Canon makes money by selling new cameras.
Everyone looks after own business milking cows in the process.
It seems to me that there are two reasons this is happening the way it is. Firstly, there's a Canon V Nikon V (an ever improving) Sony battle going on. They want their best cameras to be the best sellers, and most importantly, they don't want customers to switch loyalty. We all know that right across the board, from the D3300 Up (the entry level Nikon) that on Specs alone (24MP, 11 AF points, Built in Wifi etc) Nikon trumps Canon hands down. Even Sony's new line up has 24 MP sensors. On the other hand, Nikon Has always suffered from reliability and service issues. I'm only a canon user because I dropped upon a mint EOS 600D body for £180.00 18 mths ago. If I'd've had the cash to buy new then, on specs alone it would've been the D3200 or 5200 (what I wanted because of 39 AF points but wouldn't have been able to afford), no contest. Two friends have Nikon set ups and are happy. I don't know what the DSLR % split is Canon V Nikon is, but I'd like to know. I think Nikon are ahead, but don't quote me. Secondly, in DSLR photography, there has always been those for who the 'Money is no object' motto is true. They have the best FF bodies, the best glass, the top of the rage accessories and the best SUV's to carry all that weight around in. A rebel or entry level DSLR is not an option for them, even as a back up. Canon has it's L glass (does Nikon have an equivalent? I know Sony has the Zeiss lenses) and many of the owners have glass with a value of over £/$30k. Look at how many folks post in the 5D3 and 1DX threads. I'm not having a go at you, I'm just stating that you exist, and that because you can afford it you go out and buy it, after all, you've worked darned hard to be able to afford to do it. This is the type of customer Canon seems to want. By aimig this new version of DPP at the full frame owners, Canon seems to be doing something for them. They don't seem interested in bringing out new FF bodies, yet they need to be doing something to let the owners of the existing FF bodies know they've not been forgotten. Hence the crumbs off the table to keep them intersted enough to stop them migrating to Nikon who have just released the D4S.
An aquaintance told me an intersting story about an Aussie Church praying for a flood of revival (new believers), and when it happened it split the church. They didn't get the Middle Aged Business men the members wanted, but got loads of young teenage hippies coming to God. Half the church left for another church. What has this got do do with this thread? Well, the young hippies are like the Rebel Buyers. Canon doesn't really want them,even though they sell more Rebels than XXD/XD cameras. They want people to buy full frame bodies with tons of L glass to go with it. And Canon speedlites instead of cheap Yongnuo units etc, etc, etc. Now what happened to those young hippies who found God? 20-30 years later they had become....... you've guessed it, middle aged businessmen. To transpose this to Canon talk (and we know it's true), all those Rebel buyers will at some point upgrade to an XXD body, and if they can afford it at some point,then buy a FF body with L glass down the line. We all wish we had better gear, but being in a position to afford it is another matter. In designing this upgrade for the newest FF bodies only, Canon is speaking volumes to XXD and Rebel owners about how valued their custom really is. They need show some regard for all those Canon users who can't afford the latest FF bodies. If you've just bought a Rebel and kit lens, ad own no other lenses or accessories, then with prices of bodies as low as they are, it's tempting for some to switch loyalty. Alas for me, I have too much kit to be able to do this. I'm sure Canon realise this, but how much longer will they survive trading on goodwill? If I saw a D3200 or 3300 going really cheap I'll probably be tempted to buy it and dip my toes in the other camp. Who kows what might happen?