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FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
Thread started 09 Nov 2014 (Sunday) 18:33
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Thinking of going part time.

 
1000WordsPhotography
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Nov 13, 2014 05:50 |  #31

memoriesoftomorrow wrote in post #17268288 (external link)
...
Bridal expos can for some bring results... however you are seriously going to be prepared to invest if you want to do well at one. Firstly you need to show what you sell. That means lots of high quality examples of your work. Your going to need printed professional looking marketing material (not cheap), your stall is going to have to look the part. Sample albums. Then there is the cost of getting a spot too. On top of that most expos now have extensive waiting lists and limited availability as there are some many photographers out there.
...

Just wanted to touch on the bridal expos point. I do quite well at bridal expos and I don't have a sample album and I don't have any prints at all. I show all my work digitally. Now that means you spend your money in a different spot but as the owner of two software businesses I had computers, tablets and monitors galore so that was no problem for me.

Of course I live in DC/NoVa so I find people in this area are much more technology focused than most of the country, your milage may vary.

Printed materials don't have to cost a crap ton. You just need to make sure you buy enough in your run so that they are press printed (which means bigger runs and higher quality pieces). I get 2500 brochures for something like $400. Throw another $100 at a friend who does the design work for me. I typically redesign every couple of years well before I go through all that I have but thats a choice. I typically use maybe 400 a year.

The stall is spot on tho, building a both can set you back a pretty penny. Most photographers booths are very homey, they look kind of like someones living room. I personally didn't do that. Mine is sparse, very clean and high tech. But I'm the only photographer with a both like mine, without prints on display and without albums. I'm usually OK with that and so are the people who book me.

Other than this I pretty much agree with everything Peter has said.


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Colin ­ Glover
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Nov 13, 2014 08:44 |  #32

1000 Word's, I'm thinking of 3 laptops running slideshows, plus some high quality prints. I won't be doing Albums, as my research has shown that people in my are more interested in a High Quality Photobook that they get printed themselves. It's interesting you have a booth, as in the UK it's a table with backdrop. It's probably worth my while looking at a wedding fayre or two. Brochures sound a good idea. I've got two friends who can design logos/sites for me. Thanks for the info guys.


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1000WordsPhotography
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Nov 13, 2014 12:15 |  #33

Colin Glover wrote in post #17269362 (external link)
1000 Word's, I'm thinking of 3 laptops running slideshows, plus some high quality prints. I won't be doing Albums, as my research has shown that people in my are more interested in a High Quality Photobook that they get printed themselves. It's interesting you have a booth, as in the UK it's a table with backdrop. It's probably worth my while looking at a wedding fayre or two. Brochures sound a good idea. I've got two friends who can design logos/sites for me. Thanks for the info guys.

I can give you the advice that works well in my market. You don't want laptops. They aren't large enough to be impressive and they aren't small and nimble enough to pick up and control. I use two 32 inch monitors, two 27 inch iMacs and then two iPads. The monitors and iMacs I already owned and they are large enough to pull people in and keep them there if me and my assistant have a client already. The iPads go right into their hands as soon as I start talking to them, gives them a way to be immediately engaged.

I also use the iPads to do contracts and book right on the sales floor.


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the ­ flying ­ moose
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Nov 13, 2014 14:35 |  #34

Colin Glover wrote in post #17269362 (external link)
1000 Word's, I'm thinking of 3 laptops running slideshows, plus some high quality prints. I won't be doing Albums, as my research has shown that people in my are more interested in a High Quality Photobook that they get printed themselves. It's interesting you have a booth, as in the UK it's a table with backdrop. It's probably worth my while looking at a wedding fayre or two. Brochures sound a good idea. I've got two friends who can design logos/sites for me. Thanks for the info guys.

What are you going to do to get them into your "booth" in the first place? Just because you have a slide show on three computers and a couple of prints doesn't mean people will automatically be engaged and enter your area. You need something that stands out that will draw them in.




  
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Colin ­ Glover
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Nov 13, 2014 15:15 |  #35

Agreed, moose, agreed. That's why I'm thinking of visiting one or two so I can get a head start on the competition.


Canon EOS 70D, Canon EOS 600D, EF-S 18-55 ii, EF 55-200 USM ii, EF-S 75-300 iii, Tamron 28-80, Sigma 70-210. Pentax 50mm, Pentax 135mm, EF-S 55-250, Raynox Macro adapter, Neewer filters (CPL, UV, FLD & ND4), Fuji HS20 EXR (30X zoom ) & cable release, Yongnuo 560 iii & Luxon 9800A manual flashguns for the Fuji, Hama Star 63 tripod, Hongdek RC-6 remote control, Velbon DF 40 www.point-n-shoot.co.uk website.

  
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HappySnapper90
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Nov 17, 2014 21:19 |  #36

Colin Glover wrote:
=Colin Glover;17263899I'll be upgrading to a 70D ASAP. One studio in my town charges £1200 and uses the same camera as me with a 450D and 500D as backups.

put a 70D in your hands and in another photographer's hand and the resulting pictures will be much different. Equipment is a tool and a means to an end not a symbol of credibility.

And I agree about your lenses. First there is no ef-s 75-300 and if you meant 75-300 it's made of the same skin of your 55-200 which both are old low end lenses that I would mot recommend to anyone. Though I'm sure your photos look fine as long as they aren't printed bigger than 8x10.




  
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Gary_Evans
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Nov 18, 2014 12:17 |  #37

HappySnapper90 wrote in post #17278517 (external link)
Equipment is a tool and a means to an end not a symbol of credibility.

http://www.jerryghioni​s.com …ts-taken-with-the-iphone/ (external link)


Gary
www.myeventphoto.co.uk (external link)
www.garyevansphotograp​hy.co.uk (external link)

  
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Exposurise
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Nov 19, 2014 05:58 |  #38

That was really awesome!


Exposurise.com (external link), where I interview awesome photographers about what they do best.

  
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