Canon doesn't have the same fanfare that apple does.
Take a look at the size of their booth compared to Sony and Nikon at any tradeshow. Also take a look at the physical locations that Apple distributes their product through and after-purchase support.
This says more about you than about Apple.
You're going to equate film vs. digital with SLR vs. Rangefinder vs. Mirrorless? Seriously? You do know that Sony's potential customers are DSLR owners, right? Alienating them doesn't do Sony any favors in the same way that vegans alienating carnivores doesn't help save the planet.