Yea, definitely not investing in anything here. I certainly don't buy a camera thinking about its investment qualities. And I totally get that yes there are people who drop cash on the latest flagship release from the big camera makers, pick up the latest versions of the standard and telephoto zooms, and possibly grab a big white and they've easily spent $10k in a heart beat. It's their money, so who cares. Doesn't matter if its business or pleasure. We all make choices on what we are willing to spend on. Some of us probably spend more on coffee, etc, than we do camera gear! I do! Well, terrestrial camera gear that is. And cameras are not all that costly if you compare to other things, like boating, cars, bikes, etc, or just good old travel. And I certainly don't feel the need to make a statement to others with what device/brand I'm using for what I'm doing. My daughter doesn't care if it says Canon, Fuji, Leica.
FYI, when getting the x100, I've read that some of the fuji models have phase detect AF in regular focus situations, but contrast detect when it comes to face detection, so tracking with face detection may be unusable. Just something to be aware of, sony does something similar with eye detection, they limit it to AF-s, even though it's still phase detection. Only high end models can do eye + phase detect tracking, and I suspect Fuji may have it setup the same way with their face detect. Lesser sony models will track on face with phase detect, but it's no fun without eye tracking