Mbell1975 wrote in post #18669170
Some fair points but some inaccuracies. Apple is not innovative at all, and I say that as a huge Apple fanboy typing this on my iMac with my iPhone sitting beside me as I watch Apple TV haha. Apple did not invent the computer, the smartphone the MP3 player or the tablet. What Apple does that few other companies can is take an existing product, package it and market it brilliantly and have the masses buying it when they never even knew they wanted it. Canon is much like Apple IMO. They dont rush half baked products to market to claim they were first, they sit back and let other companies do their R&D work for them by watching what works, what doesn't and what consumers want. When they do finally release that product, its usually very well done and a massive hit. Apple lets Samsung do their dirty work and Canon has let Sony do theirs in regards to mirrorless cameras. Im not sure why some people think Canon taking their time to get into mirrorless cameras seriously means they have their "heads buried in the sand". Quite the opposite, they have been smart to wait. Canon just celebrated their 15th straight year as the top seller of ILCs and their mirrorless cameras are picking up steam. They have had zero reason to rush into the mirrorless game full on but that time is coming when the will get into it. They are running the company textbook IMO and their sales numbers reflect that.
Apple under Steve Jobs was releasing products that was shifting the dynamic of existing markets. The iPhone wasn't the first smartphone of course, but it was extremely innovative in that it created ways of interacting with a mobile device that hadn't been done previously and they single-handedly shifted the dynamic of phones going forward.
Canon is actually more akin to RIM, who resisted change and insisted that their consumers would never leave physical keyboards for the novelty of capacity touch screens....They were put too much faith in the strength of their brand for professional devices, and were caught quite off guard when consumers decided they wanted iPhones for business use as well. And the rest is history.
Removal of the mirror is akin to introduction of the capacitive touch screen in that it allows certain capabilities that flat-out aren't possible with DSLR's. Computational AF using live-view (ie eye-AF), blackout free shooting, fully silent shutters, etc etc etc. It isn't all about size...these are next gen cameras, just as iPhones were the next gen phone. And in the realm of cameras where it takes years to build out a portfolio of lenses and bodies...not to mention the expertise in this realm, having a first movers advantage means a lot.
Apple these days isn't quite the trailblazer that it used to be post Steve Jobs. And in the space of things like smart speakers and home automation, their insistence to 'wait things out' is actually working against them. Amazon and Google are sort of stumbling as they go along with google home and echo, but the market adoption is much higher because they got out the gate sooner and are innovating their products at a far more rapid pace.