mcoren wrote in post #18716603
With respect, I think in a shrinking market, having more
options is an advantage, especially at the low end of the range. The first-time DSLR buyer walking into Best Buy or Target has more choices at many price points. One person might just want the cheapest one, someone else might be willing to pay more to have more capabilities. These aren’t people who likely spend lots of time on POTN. They don’t have lenses already, they don’t plan to post process, they just want a decent camera that will give them decent images. More models at different prices, even if only by $50 or so, makes it more likely that Canon will have something that appeals to them.
For many of these buyers, this will be the only “real” camera they ever buy. But for those who do buy again in the future, whether at the low end again or moving up to an xxD, they may be more likely to buy Canon again because they will know how to use it and be comfortable with it.
Many of the differences between models are just firmware. It’s not as though Canon has to spend years of development effort for each one. The price difference between models is likely not about profit for Canon, but about product positioning. It gives lots of entry points into the Canon “ecosystem”.
No, each of the 4 lines are different from each other in form, hardware and function. It isn't firmware that differentiates them. Therefore each went through a full product development lifecycle, albeit probably accelerated ones. Consumers don't need 4 different Rebel lines in the $500-1000 range, they don't even know what those differences are. POTN members are different in that regard in some ways, but represent a speck of the consumer market.
I hope the EOS-R is the regrouping effort that Canon needs to do, so that they can redefine their camera lines over the next 5 years. They also need to stop the feature game as being the only real differentiator and have something a bit more meaningful. Does a camera with a 1/4000th shutter really sell better than a camera with a 1/8000th, for instance?
I am glad there are choices, but if you look across the entire Canon camera lineup, wow.... Just under 10 different lines in the DSLR market alone, but then look at all the others combined in the camera space. As folks move to more equipped phones with dual cameras and better software to make that "DSLR" look, many of those dedicated cameras will die off, and eventually bleed into the rebel sales. I am seeing more parents in the stands with phones, ipads, smaller cameras and fewer with rebels and Nikon equivalents. That was different just 4 years ago. I use large parent gatherings at school events to gauge where camera sales are heading, perhaps that is just a bad choice? I figure they represent the largest consumer base for Canon, Nikon, Sony, etc.