Sure, built in flashes dont compare with an external unit, but still... What if you dont want to walk aroundwith an extra flash? What if its dark and you need to document something?
Isn't just the possibility of using fill flash on a face in a sunny day reason enough for Canon to offer a non cropped camera body with built in flash?
Do you people who walk around with 5Ds or 1ds, ever miss the builtinflash? Nothing fancy just a very a simple little extra light source?
I for one envy people with Nikon D700's.
I also think Canon may be loosing customer who enjoy the convenience of a built in flash and like FF sensors.
Just a bit curious.