Find something a buyer will pay a higher price for and you have sold for said higher price.
That's not a hard concept to grasp either.
Sell to the 5 & Dime crowd or sell to the abercrombie and fitch crowd. The people that live in the 5 n dime area shop at A&F look at there charge cards.
Why do they shop at " a & f " because they can not find what there looking for at the 5 n dime.
You sell what you market for!
Every one of my seniors have a&f wardrobes. Standing in line. Initial consultations are always what can we do creatively? We dream it up. We shoot it. They buy it. A lot of it. But a word to the wise. A&F crowd didn't get their money by not buying quality and spending it wisely and saving where they can.





