As I look at the current fad of desaturated images, "vintage processing" etc, I recall back in the day (the 80's maybe??) when black and white images came back into vogue. My mother used to look at stuff I'd roll out of the darkroom and say "Why are you doing all this black and white photography?" Her attitude stemmed from her having lived through the advent of color photography, she worked in a photo studio herself in her youth, and thought that going back to it was stepping back and it was a travesty to her mind.
"But Mom, b&w is SO cool. It frees the viewer's mind of the 'distraction' of color", I would say before waxing on about the other artistic benefits inherent in it. She would have no part of it, and made it clear that since color printing had been invented, that was what she wanted in any photograph.
So flash forward (bad photography pun intended) 25 years, and I'm channeling my inner Mother here. I see all this washed out stuff and think "why would anyone go back in time and prefer that to what COULD be?" I realize, of course, that art is subjective, to each his own, but it makes me laugh to see that it has all come full circle. I have clients (100 % young and hip) who request the vintage processing and that's how the old ball bounces. on a recent trip home to the "Old Country", I was showing my now 85 year old mother some recent shots of my hipster son, complete with vintage processing, and her first reaction was "Were you using expired film? What's wrong with your camera?" She has no concept of digital photography, still thinks I use film. And so on it goes...





