I've struck up a conversation with someone who owns a local helicopter operation and we are going to meet to go over a business plan to market photos of our area. Maybe you've never used a helicopter but I'm just tossing around ideas on how to utilize such a venture for the market.
Before I meet with him I'd like to have an idea in my head on how we would approach marketing those type of shots to local businesses, retail shops, hotels, etc.
I also have a working relationship with a local framing/matting company.
Idea #1
Local landscape photos and then market to area businesses and hotels. They need art/photos and it would be nice to have an ongoing relationship with them to where they continually update their photos. Should I hang and price (initial cost to me) or have the businesses pay upfront and then they can mark them up if they sell them. If they don't sell them in a reasonable amount of time I buy them back and refresh the photos every so often. They take the initial hit and I only have to continual update the prints (cheapest way for me).
Idea #2
Realty photographs of property. Not only get a pitch toward doing houses but also market that we can do aerial photography of the property/houses. Mostly higher end stuff.
Idea #3
Start to market the shots to magazines, etc. There's a couple in our area (Columbia Gorge) that use top notch photography. Get an in with them.
Idea #4
Private sales of photos to those who own the house/land. Go to the houses with nice views. Take a photo, contact the owner, and try to sell. I'm not too fond of this but it could work.
Are there some other ideas I'm missing? What would you do if you had a relationship with someone who has a helicopter and they would want to use photographic services to bring in a bit more revenue? I do have a landscape gallery here if you're wondering if I'm biting off more than I can chew. I believe something new/different is doable and no one else in my area is doing such a thing to my knowledge: http://fainphoto.zenfolio.com/p4969534![]()


