Wilt the main point about ETTR is that in the case of Nathan's picture the RAW file would be exposed to maximise the shadow detail. This will also mean that the SNR is as high as you can make it. Reducing the "Exposure" in post is then a valid artistic choice, one of many possibilities, but the fact that your RAW data has a higher SNR allows you to make this choice with very little noise visible in the image.
It doesn't even matter if that is the outcome that you envisage at the point you press the shutter button, ETTR will still give you the best starting point. Actually if you are envisaging the dark image as your final outcome ETTR will allow you the option of the brighter image if you later change your mind, as we all know trying to push a dark image will very quickly kill it with noise.
Remember the more light that you can capture, the better the image IQ will be. Although I only shoot with some very old cameras (300D and lately a 20D) even at ISO 3200 (I have my 300D modded to allow ISO 3200) if I ETTR the images look very good, but under expose by even half a stop at ISO 100 and the noise starts to appear. Of course LR4.1's Highlights and Shadows tools have also helped a lot with this, with both new images that I shoot and all my old ones too.
Alan