Putting the APS-C to bed would would be progress, the last decade has been a horrific experience for photography with horribly small sensors. A last growl of an APS-H would perhaps be a justified wail into the world, and where better than the 7D series. Canon were merciless, but somewhat practical in 1987. Why not again
Because theres many of us who use APS-C, APS-C has advantages over Full Frame in the <$2000 price bracket
-Higher pixel density which benefits people shooting wildlife and sports (Who cannot afford $20k telephoto primes)
-Faster advance rates due to a smaller mirror and shutter mechanism which benefits wildlife and sports shooters
-AF points cover a larger percentage of the viewfinder, again, benefitting wildlife and sports shooters
-Lower cost allows you to invest more in lenses which matter more than the camera
Photography has jack to do with sensor size, if you cant take a good photo with a 7D I doubt you can take a good photo with a 5DIII or a 1DX... Plain and simple, Buying a D600 or a 5DIII is not going to instantly turn you into Ansel Adams.. Full frame gives you more options and some advantages in some situations, but its a tradeoff, You do lose some things, For some people what you lose outweighs what you gain...
The thing I care more for is ergonomics, and if that statement by Canon is indicating we're going to have a 70D replacing the 60D and 7D in a 6D-like body then I've got two choices, I get a 5DIII or I go to Nikon, Because the 6D's ergonomics kill my hands...


