I dunno, if the IQ is excellent on this thing (including sharp corners and wildly improved bokeh over the current 35/2), $850 sounds like a steal. F/2 + IS + wide FL = low-light monster. A year from now when it's been out long enough for used prices to fall, you'll probably be able to buy one and a 5Dc for around $1200 total. Sounds good to me!
I agree. Low light monster! And smaller and lighter and cheaper than the 35/1.4L. The new 35/2 IS is exactly the 35/2 that I hoped Canon would make.
Of course, the price will come down. The other two new wide primes, the 24mm/2.8 IS & 28mm/2.8 IS, were introduced at $850 and $800 respectively, and they are already being sold for $669 with the current instant rebate. So I don't think people should be put off by the introductory price. The price will eventually settle to a more realistic level. These lenses will not come down to $400 or $500 because they are better lenses than that. I would rather that Canon build better, sharper, longer-lasting lenses and charge $669 - $700, than that they build weaker lenses and charge $369-$399 for them.
The low-cost 50/1.4 USM has been criticized for decades as photographers suffered with its inconsistent AF, its failing AF motor, and its poor performance at f/1.4. Such lenses, despite their lower price, are not a bargain — I don't think we would benefit from more lenses like that.
So I'm thrilled with the direction Canon is taking: a whole new lineup of mid-aperture (f/2 and f/2.8), mid-priced, small-sized, quiet-focusing, lighter-weight, high-quality primes, without the extra weight and cost of the f/1.2 and f/1.4 L lenses. The IS is just a nice bonus with these lenses, not essential but helpful at times.




