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Thread started 16 Feb 2013 (Saturday) 08:06
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Trying to move into architectural photography

 
GadgetRick
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Feb 16, 2013 08:06 |  #1

I've been shooting traditional photography for a few years and have been seriously shooting real estate photography for about 3 years now. I've been wanting to move towards architectural photography because well, I do better than most (quality-wise) with my traditional photography but I just don't enjoy shooting it as much as other things and people are cheap and--as you all know--it can be a PITA finding enough business. I also shoot RE photography well but realtors are even cheaper and it's difficult to charge enough to make it really worth my time although I do a lot of RE photography.

With architectural photography I can charge more--making it worth my time and making money to fill in the gaps. However, I've had a bear of a time getting into this business here in Jacksonville, FL. From what I can see, there aren't a lot of people offering these services so I've just got to get in front of the right people.

Looking for suggestions from others who've gone through the sweat and tears of building this client base. I've contacted architects directly, tried contacting various companies who were in the process of building buildings and a few other things with limited success. I have a high-end remodeling company who uses me for all of their stuff but they've been no help in getting in front of other companies (I'm sure it's a competition thing). So I'm just looking for ideas beyond the obvious.

Thanks.




  
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pixel_junkie
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Feb 16, 2013 10:08 |  #2

GadgetRick wrote in post #15615889 (external link)
I've contacted architects directly

That doesn't work. Getting clients and keeping them is like dating - you have to start very slow, get them to know you and like you in order to get them to come back to you. Cold calls are like "Hi, you don't know me but I wanna sleep with you".


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Thomas ­ Campbell
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Feb 16, 2013 10:53 |  #3

Architects usually don't want to pay for photography. Brokers and real estate agents often do.


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Feb 16, 2013 10:54 |  #4

These might help: Interview with Architectural Photographers

A thread for real estate, architectural, and interior design photography


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GadgetRick
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Feb 16, 2013 12:00 |  #5

Thomas Campbell wrote in post #15616269 (external link)
Architects usually don't want to pay for photography. Brokers and real estate agents often do.

I learned that about architects. Unfortunately, RE agents don't want to pay much if/when they do want to pay. They're cheap as hell. I make money doing it but I'd like to make more for the time I spend doing it.




  
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GadgetRick
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Feb 16, 2013 12:00 |  #6

I already follow that thread and post in in.

I'll check out the interview. Thanks.




  
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pixel_junkie
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Feb 16, 2013 12:25 |  #7

Thomas Campbell wrote in post #15616269 (external link)
Architects usually don't want to pay for photography. Brokers and real estate agents often do.

Not true at all. To get work, an architect has to submit a proposal to a potential client. The imagery in those proposals is key. They photograph all their projects and pay very well.


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Feb 16, 2013 13:15 |  #8
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Try here:

http://www.aia.org …llpartial&Ntk=M​ain_Search (external link)

Filter the results by clicking on the 'Publications' category on the right side, under 'Format'; then filter again by clicking on 'Best Practices'. The resulting documents should give you an idea of what your potential clients are to do, and usually consider when thinking of commissioning photography. It can also help you to define your policies and pricing.

On an architectural project, there's more than one person involved. They can share the cost of hiring you and you can get a fair wage. You just need to really sit down with them and discuss the rights and licencing terms.

You have to go at this from the inside, so to speak. Not only in the sense of looking at things as if you were the client, but also by becoming a mite proficicient with their lingo and terminology. It pays to buy a survey book on history of architecture and to buy your copy of Architectural Digest to see the trends in architecture and the standards of photography.


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Alveric
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Feb 16, 2013 13:18 |  #9
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Here, better that the link above (which I'm leaving there because there's more resources on the AIA's site that might help you):

Get these documents (external link); they are more geared towards the photographer.


'The success of the second-rate is deplorable in itself; but it is more deplorable in that it very often obscures the genuine masterpiece. If the crowd runs after the false, it must neglect the true.' —Arthur Machen
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GadgetRick
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Feb 18, 2013 08:16 |  #10

Alveric wrote in post #15616689 (external link)
Here, better that the link above (which I'm leaving there because there's more resources on the AIA's site that might help you):

Get these documents (external link); they are more geared towards the photographer.

Thanks a bunch. I appreciate it. Will be doing more research. :)




  
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Littlejon ­ Dsgn
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Feb 18, 2013 12:40 |  #11

pixel_junkie wrote in post #15616520 (external link)
Not true at all. To get work, an architect has to submit a proposal to a potential client. The imagery in those proposals is key. They photograph all their projects and pay very well.

I have been in engineering my whole life and and worked with lots of Architects (we have had several in house at the structural firms I was at). Non of them paid any bill on time or without trying to get a discount. Architects are the worst if you ask me.




  
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pixel_junkie
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Feb 18, 2013 13:24 |  #12

Littlejon Dsgn wrote in post #15623754 (external link)
I have been in engineering my whole life and and worked with lots of Architects (we have had several in house at the structural firms I was at). Non of them paid any bill on time or without trying to get a discount. Architects are the worst if you ask me.

They are the worst in a sense that they all think that their work is going to end up on the cover of Architectural Digest so they demand a lot from a photographer. But they still HAVE to photograph their work, no way around it. They are still people though and as such, they look for convenience. If you perform well, they will come back for more...


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Littlejon ­ Dsgn
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Feb 18, 2013 13:27 |  #13

pixel_junkie wrote in post #15623917 (external link)
They are the worst in a sense that they all think that their work is going to end up on the cover of Architectural Digest so they demand a lot from a photographer. But they still HAVE to photograph their work, no way around it. They are still people though and as such, they look for convenience. If you perform well, they will come back for more...

I have never worked with any from the photography side, just the pay our bill already your damn building would not be standing without us working our magic (structural engineering).




  
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pixel_junkie
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Feb 18, 2013 13:32 |  #14

Littlejon Dsgn wrote in post #15623923 (external link)
I have never worked with any from the photography side, just the pay our bill already your damn building would not be standing without us working our magic (structural engineering).

Ha ha, I know what you mean exactly. I worked with an architect for 9 years, that's how I got into architectural photography ...


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Littlejon ­ Dsgn
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Feb 18, 2013 13:38 as a reply to  @ pixel_junkie's post |  #15

Our in house guys were great at making nice pictures with color markers but when you asked how they intended to support that 40' deck with no columns under it .... they just looked at you with a blank stare lol. But when I design something it comes out kinda boring, maybe its because I engineer first then design.




  
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Trying to move into architectural photography
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