Fantastic thread everyone! I love the discussion here!
If we are going to do a lot of markup (say 300%) from the wholesale price, I am wondering what do you guys do additional for the photos that go into the album? Do you do a lot of extra retouching? How do the digital files differ from the high-res files you give to clients?
If we are only drag and drop photos into template without doing anything extra, 300% markup seems a lot but I can definitely see why someone would charge a lot of markup if they put a lot of extra effort into retouching the photos that go into the album.