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FORUMS Photography Talk by Genre Weddings & Other Family Events Talk 
Thread started 07 Dec 2013 (Saturday) 00:24
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wedding albums

 
nathan_wong
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Dec 17, 2013 09:19 as a reply to  @ post 16522192 |  #31

Fantastic thread everyone! I love the discussion here!

If we are going to do a lot of markup (say 300%) from the wholesale price, I am wondering what do you guys do additional for the photos that go into the album? Do you do a lot of extra retouching? How do the digital files differ from the high-res files you give to clients?

If we are only drag and drop photos into template without doing anything extra, 300% markup seems a lot but I can definitely see why someone would charge a lot of markup if they put a lot of extra effort into retouching the photos that go into the album.




  
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nathan_wong
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Dec 17, 2013 09:32 |  #32

Also, I find that a lot of photographers seem to use the wrong reasons like "JPEG will be obsolete" or "digital files won't last while prints/albums will" to steer clients towards purchasing albums. From customers' perspective, I do believe that digital files are just as important as albums/prints:

- JPEG will never be obsolete. If it is, how can we view all these trillion photos taken throughout the years since digital cameras were invented?
- There will be newer, cooler devices in the future. Remember the time the iPad came out and we all had fun uploading our old digital photos just to view in iPad? Windows 8 touchscreen has a very cool way to present photos!
- Digital files will last! Well, if you back them up. Cloud backup is cheap ($4 a month you can get unlimited storage on crashplan) and there is no reason to not use cloud backup anymore. Yes DVDs won't last, thumb drives won't last but digital files will last if you back them up!




  
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tim
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Dec 18, 2013 01:34 |  #33

nathan_wong wrote in post #16534086 (external link)
Fantastic thread everyone! I love the discussion here!

If we are going to do a lot of markup (say 300%) from the wholesale price, I am wondering what do you guys do additional for the photos that go into the album? Do you do a lot of extra retouching? How do the digital files differ from the high-res files you give to clients?

If we are only drag and drop photos into template without doing anything extra, 300% markup seems a lot but I can definitely see why someone would charge a lot of markup if they put a lot of extra effort into retouching the photos that go into the album.

I don't mark up, I charge for my time, but it could also be expressed as a %age markup. It's not 300%. Pages are charged similarly, with a similar markup to the main album.


Professional wedding photographer, solution architect and general technical guy with multiple Amazon Web Services certifications.
Read all my FAQs (wedding, printing, lighting, books, etc)

  
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