Just for a quick clarification, I'm assuming, ideally you would use shutter speed or aperture to get the desired ettr histogram (stacked to the right without clipping). And only use ISO to accomplish it, if you had to. Or am I totally missing something, and changing the ISO is the "normal" way to get ettr?
Thanks.It will depend! If the increased noise caused by the increase in ISO is LESS than the reduction in noise gained when pulling the image back down in post, then you should up the ISO to maintain shutter speed/aperture where you want them to be.
Specifically for CANON DSLR sensors it has generally been found that this is the situation for the "Hardware" ISO values. So the full stop ISO values outside of those marked H or L (also known as the extended ISO ranges).
When it comes to the third stop intermediate ISO values, the +2/3rd stop ones normally offer the lowest noise. However you do lose 1/3rd of a stop of DR. This is because for the 2/3rd values the image is actually exposed with the next highest full stop ISO and then the image is digitally pulled back by 1/3rd of a stop in the camera.
If you are shooting in camera JPEG this is good as it is effectively giving you 1/3rd of a stop ETTR. If however you are shooting RAW, then you are much better off using the full stop ISO value and managing the ETTR yourself, you will have much more control, and the full DR of which ever ISO setting you are using. The in camera 1/3rd stop "pull" is pretty much applied linearly across all of the tones. When you do it yourself in post with a RAW file you have the possibility of applying the "pull" nonlinearly, generally you are more likely to pull the highlights much more than the shadows, enhancing the shadow detail without having to boost them, which would otherwise add noise to the shadows.
Once you run out of base ISO and shutter speed/aperture then you have no option but to digitally boost the signal. Be that in camera by using the expanded ISO settings, or simply underexposing and boosting the brightness in post. This will of course soon add lots of noise to the image (especially in the shadows) but it is at this point the only option you have, unless you can somehow add more light to the scene. So you either take the noise hit or put the camera away.
Alan

