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Thread started 10 Apr 2014 (Thursday) 08:42
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Canon?

 
Shadowblade
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Apr 10, 2014 12:46 |  #16

pwm2 wrote in post #16823978 (external link)
An 800mm lens feels too marginal to be this years focus point from the camera division. Especially since it's "just optics".

They want something that makes the investors impressed and willing to continue to back the Canon stock. So it has to be high-tech. And must be possible to present in a way that it implies Canon as not just a dominant player but preferably market leader in that niche.

Every year in the annual report, they pick one or more products from each division and write about to show what a marvelous company Canon is, and to indicate that Canon will stay a super player in their market areas.

Most likely a video camera. Because they've had nothing special for stills for years.

I'd welcome an even-better large-format printer, though. Something with better gamut than the Epsons, or photo-quality uncoated paper printing, or something like that.




  
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archer1960
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Apr 10, 2014 13:04 |  #17

Shadowblade wrote in post #16823998 (external link)
Most likely a video camera. Because they've had nothing special for stills for years.

I'd welcome an even-better large-format printer, though. Something with better gamut than the Epsons, or photo-quality uncoated paper printing, or something like that.

The 1DX and 5D3 don't count? The 1DX was only two years ago, and the 5D3 just last year, IIRC.


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venom3300
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Apr 10, 2014 13:09 |  #18

archer1960 wrote in post #16824043 (external link)
The 1DX and 5D3 don't count? The 1DX was only two years ago, and the 5D3 just last year, IIRC.

they would count.... if the year was 2008


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pwm2
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Apr 10, 2014 13:13 |  #19

venom3300 wrote in post #16824054 (external link)
they would count.... if the year was 2008

That's just plain silly. Really silly. Think again and this time try a more believable year. If the 5D3 and 1Dx would have been released 2008 then the other manufacturers would have shot themselves.


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gjl711
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Apr 10, 2014 13:15 |  #20

phantelope wrote in post #16823683 (external link)
last time I checked, Canon makes fantastic cameras, has that changed? Mine work great, maybe I was just lucky.

At one time a horse and buggy was a fantastic method of transportation. :) Seriously, Canon still makes fantastic cameras but the times they are a changing and Canon seems as if it's struggleing to keep up. The difference between my 5DII and my work D800 is very noticable, not enough for me to switch at the moment, but if Canon continues to languish and the D800 replacement comes out improved, that decision will be made harder.


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venom3300
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Apr 10, 2014 13:17 |  #21

pwm2 wrote in post #16824064 (external link)
That's just plain silly. Really silly. Think again and this time try a more believable year. If the 5D3 and 1Dx would have been released 2008 then the other manufacturers would have shot themselves.

it was a bit of sarcasm and exaggeration to get the point across... because next to nikons flag ships, no they really aren't exciting.


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archer1960
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Apr 10, 2014 13:22 |  #22

venom3300 wrote in post #16824073 (external link)
it was a bit of sarcasm and exaggeration to get the point across... because next to nikons flag ships, no they really aren't exciting.

They were when they came out, especially the 1DX. My main objection was to the term "years", implying a very long time, which it has not been, IMO.


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pwm2
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Apr 10, 2014 13:27 |  #23

Shadowblade wrote in post #16823998 (external link)
Most likely a video camera. Because they've had nothing special for stills for years.

I'd welcome an even-better large-format printer, though. Something with better gamut than the Epsons, or photo-quality uncoated paper printing, or something like that.

There is a chance that you will see some new large-format ink-jet printer during the year. But no indication of something revolutionary for stills.

This is what Canon writes about 2014 for the imaging division:

In the market for interchangeable lens digital cameras, Canon will concentrate on introducing highly appealing products that excel against the competition in terms of video recording functions, on top of basic performance. As for digital compact cameras, we will address the needs of people seeking to capture more beautiful images by developing revolutionary products and applications offering functions and enjoyment that smartphones cannot deliver.

Through its Cinema EOS System, Canon will strive to become the top player in the motion picture industry. To this end, we will proactively address the needs of the news reporting and television content production markets, while offering solutions that incorporate peripheral equipment and 4K-resolution commercial-use displays.

In inkjet printers, we will target further expansion of market share by pursuing Canon 's advantages, including connectivity with cameras, while also reinforcing our cloud-related capabilities. In addition, Canon will undertake active sales promotion for its DreamLabo commercial photo printers, such as web-based services offering photo merchandise with high image quality. As for large-format inkjet printers, we will expand and upgrade our lineup and step up sales of systems that deploy our color-matching technologies, with the aim of expanding overall sales.

The full document is here:
http://www.canon.com/i​r/annual/2013/report20​13.pdf (external link)
The first 33 pages is strictly PR, where the company presents itself and inform the readers what a great company they are. Then follows the legalese and full set of numbers.


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iazybandit
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Apr 10, 2014 13:29 |  #24

pwm2 wrote in post #16823930 (external link)
I think you'll see a new mirrorless Canon on all markets. That v1 was a market test, without any muscle force put behind it. Canon needs more new lenses before they want to go full out on mirrorless.

But I wonder if we'll see any more mirrorless action until Canon finally have a new sensor. Why compete and fail in the hardware reviews?

Like you said, the v1 was a market test, and the results were not good for the US. Unless their is a huge jump in interest with mirrorless, Canon USA won't be focusing too much on mirrorless in the near future. I think they're main focus right now and I'm sure others is competing with smartphones.

In the US, smaller items don't sell well. SL1 didn't do well in sales but did great in Asia/Europe.


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archer1960
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Apr 10, 2014 13:32 |  #25

1KIND wrote in post #16824090 (external link)
Like you said, the v1 was a market test, and the results were not good for the US. Unless their is a huge jump in interest with mirrorless, Canon USA won't be focusing too much on mirrorless in the near future. I think they're main focus right now and I'm sure others is competing with smartphones.

In the US, smaller items don't sell well. SL1 didn't do well in sales but did great in Asia/Europe.

And the only way they can do that without actually entering the phone market in some way (such as by selling optical components) is with smaller, lighter cameras. DSLR-sized cameras will never help with the phone market.


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pwm2
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Apr 10, 2014 13:37 |  #26

1KIND wrote in post #16824090 (external link)
Like you said, the v1 was a market test, and the results were not good for the US. Unless their is a huge jump in interest with mirrorless, Canon USA won't be focusing too much on mirrorless in the near future. I think they're main focus right now and I'm sure others is competing with smartphones.

In the US, smaller items don't sell well. SL1 didn't do well in sales but did great in Asia/Europe.

I'm pretty sure there will be a huge move towards mirrorless in a quite short time span. I'm pretty convinced that mirrorless will have collected a significant percent of the market from DSLR within the next 3-4 years. And I don't think US will be any different.

Lots of photography is done with quite wide lenses, which means a smaller mirrorless body can be combined by a smaller lens that is specifically designed for the shorter registration distance. I bet size and weight matters a lot for 50% of the current DSLR owners.


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iazybandit
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Apr 10, 2014 14:04 |  #27

archer1960 wrote in post #16824102 (external link)
And the only way they can do that without actually entering the phone market in some way (such as by selling optical components) is with smaller, lighter cameras. DSLR-sized cameras will never help with the phone market.

I agree and lots of people have asked if Canon would enter the phone market or come out with a phone but its not their area of expertise. Selling components to manufacturers would be a way to dip their toes in the smartphone market but that won't be getting into the business itself from a consumer stand point. I'm sure Canon has thought of the idea.

Maybe compete wasn't the appropriate word. Maybe it should of been "combat"?

pwm2 wrote in post #16824122 (external link)
I'm pretty sure there will be a huge move towards mirrorless in a quite short time span. I'm pretty convinced that mirrorless will have collected a significant percent of the market from DSLR within the next 3-4 years. And I don't think US will be any different.

Lots of photography is done with quite wide lenses, which means a smaller mirrorless body can be combined by a smaller lens that is specifically designed for the shorter registration distance. I bet size and weight matters a lot for 50% of the current DSLR owners.

Huge move towards mirrorless? Probably in the future. But for Canon, not right now.

For Canon USA, the EOS M did poorly in sales. That is why they didn't bring over EOS M2 to the US market in addition to certain lenses. I'm sure they'll test the waters again in the near future but they're focus is DSLR and PowerShots.

Canon USA doesn't sell all products that other countries offer. They look at the market to see what would be suitable for the market. There are certain items for the G1 X Mark II that is sold in Japan that will not be able for the US market.


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pwm2
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Apr 10, 2014 15:16 |  #28

1KIND wrote in post #16824184 (external link)
Huge move towards mirrorless? Probably in the future. But for Canon, not right now.

For Canon USA, the EOS M did poorly in sales. That is why they didn't bring over EOS M2 to the US market in addition to certain lenses. I'm sure they'll test the waters again in the near future but they're focus is DSLR and PowerShots.
I wasn't thinking about any EOS M2.

I think that's still just a second test spin just to try to get some feedback.

But I think that within the next year or two they will try something more high-end, and using the dual-pixel solution of the 70D. And then they will want - and need - to sell on all markets. The mirror is to a big part an artifact that technology is now about ready to replace.


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Billginthekeys
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Apr 10, 2014 15:42 |  #29

I am as big of a fan of Canon as anyone, however to pretend that things have not changed significantly in the last five years of the digital photographic landscape is very closed minded.

Five years ago, if you wanted to pursue photography as an enthusiast or a professional you could buy a Canon or a Nikon. If you were really out there you could buy a Pentax or a Minolta or something off the wall like that, with very little support, few lenses, ect.

Now to someone wanting to enter photography as a hobby or even as a professional, you have Canon and Nikon of course, but Sony is making a big impact, and the mirrorless world with Olympus, and Fuji, and Panasonic, and many others has really pushed out a lot of great new technology in a short time. And unlike five years ago many of these systems have a lot of lenses to choose from, 1st and 3rd party! Sure no one wants to feel like their purchases are outdated every six months, but you just can't help and look at the rest of the market and feel like Canon is either falling behind or sitting a round out so they can come back punching hard (which I hope is the case).

I have been using my Olympus E-M1 for about six months now, and apart from continuous tracking autofocus ability, it blows away the image quality and shooting experience of every crop Canon body. The build quality, feature set, and system expandibility is very impressive, second only to the 1 series from all the camera's I have ever owned or used. It really is a shame Canon put such a lackluster attempt into mirrorless, as I would love for them to be a serious contender in this game.


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venom3300
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Apr 10, 2014 16:30 |  #30

Billginthekeys wrote in post #16824448 (external link)
I am as big of a fan of Canon as anyone, however to pretend that things have not changed significantly in the last five years of the digital photographic landscape is very closed minded.

Five years ago, if you wanted to pursue photography as an enthusiast or a professional you could buy a Canon or a Nikon. If you were really out there you could buy a Pentax or a Minolta or something off the wall like that, with very little support, few lenses, ect.

Now to someone wanting to enter photography as a hobby or even as a professional, you have Canon and Nikon of course, but Sony is making a big impact, and the mirrorless world with Olympus, and Fuji, and Panasonic, and many others has really pushed out a lot of great new technology in a short time. And unlike five years ago many of these systems have a lot of lenses to choose from, 1st and 3rd party! Sure no one wants to feel like their purchases are outdated every six months, but you just can't help and look at the rest of the market and feel like Canon is either falling behind or sitting a round out so they can come back punching hard (which I hope is the case).

I have been using my Olympus E-M1 for about six months now, and apart from continuous tracking autofocus ability, it blows away the image quality and shooting experience of every crop Canon body. The build quality, feature set, and system expandibility is very impressive, second only to the 1 series from all the camera's I have ever owned or used. It really is a shame Canon put such a lackluster attempt into mirrorless, as I would love for them to be a serious contender in this game.

if the OMD EM-1 had a mirror I would buy it. love the retro look, and i think they dud it perfectly, unlike nikon...

I have have half-heartedly looked into pentax. ill wait to see if they come out with FF first.


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