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FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
Thread started 20 Apr 2014 (Sunday) 13:44
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Business Card feedback please

 
sancho1983
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Apr 20, 2014 13:44 |  #1

I'm going to order some cards from Moo sometime this week. Been playing around a little and would like some feedback please.

I'm often accused of being 'boring' - I prefer 'classic' and 'professional'... :confused:

Any way, pretty much decided on not having a picture on there as I'd first imagined.

Front

IMAGE: http://i.imgur.com/ezb8egI.jpg

Back

IMAGE: http://i.imgur.com/oPBPId1.jpg

Too plain? Not enough details?

I mainly do children - studio and location.

Thanks in advance

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PictureDave
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Apr 20, 2014 14:11 |  #2

If you're ordering from Moo, personally I would add a photo you've taken to the side without your contact information. You can still keep the logo on that side and move it down a bit so the image stands out. The upside to Moo is that they allow you to use multiple images per order. So you could order 50 cards with 10 different photos and have a mobile mini portfolio to show potential clients.

If you still want to get cards with just text and a logo on each side, I would suggest using an alternative source. Moo has great customer service and a good product but they are a bit pricy compared to other card makers I've seen. Also they botched my first order and shipped me the wrong cards (which they quickly replaced free of charge).


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Alveric
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Apr 20, 2014 14:11 |  #3
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Most people would appreciate a telephone number. I'd also go with a local print shop.


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jecottrell
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Apr 20, 2014 15:43 |  #4

Moo, yes.

Use your photos on the card. They are awesome. Black and whites will look great.

Reverse the scheme, use black text on a white background to allow for notes. Try some more options with your text arrangement. It needs something.




  
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sancho1983
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Apr 20, 2014 16:43 |  #5

I ordered some mini ones from moo before and was very pleased with the quality.

I see the point about the white and notes - is a good one.

I like the idea of a picture on there, but when I suggested it before there were some negative views towards it.

I'll have a play around tomorrow. Not sure what else I could do with the text tbh.


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Hikin ­ Mike
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Apr 20, 2014 20:45 |  #6

Never cared for camera, shutter blades etc as a logo. I would not use black background on both sides of your card. You won't be able to write "things" on the back of your card as it is right now.

I'm one of those people that doesn't use a picture on a business card. ;)


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texkam
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Apr 21, 2014 00:08 |  #7

A photographer's business argument is all about convincing people the value in investing in a pro to get the best possible visual results. The same can be said of a graphic designer. I don't understand how a photographer can't understand this. Is your business's brand image something that should be "played around with"? Follow the same advice you give to your prospective clients and consider hiring a pro.




  
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Alveric
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Apr 21, 2014 01:21 |  #8
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Hey, sancho1983, FWIW, here are my cards.

I chose a local printer who keeps them on file and restocks me for a cheaper price as long as the design remains the same. Good quality too. I like being local because getting to know the people in your city makes you known as well and this can lead to jobs. Point in fact, said printer gives me a discount when I mention that a given card design is for a client so that I can charge a markup without hiking the final price too much.

Two different fronts:

IMAGE: http://www.diamantstudios.ca/Gemeines/bilder/Examples/DS-Biz_Cards_01.png
IMAGE: http://www.diamantstudios.ca/Gemeines/bilder/Examples/DS-Biz_Cards_02.png

And this is the back:
IMAGE: http://www.diamantstudios.ca/Gemeines/bilder/Examples/DS-Biz_Cards_back.png

This is a one-sided design that I have since phased out:
IMAGE: http://www.diamantstudios.ca/Gemeines/bilder/Examples/DS-Biz_Cards_Old.png

I chose photos that appealed to me. If you need advice I'd advise against asking for that here: not because the people here know nothing (many here know a lot), but because we photographers are critical as heck and self-critical as heck squared. Ask your spouse or a friend or someone who is NOT a photographer and who will look at pictures without immediately feeling -consciously or unconsciously- compelled to 'improve' and look for flaws and technical aspects.

No offence to anyone here, but I honestly don't give a flying trout what other photographers think about the images on my business cards (or the cards themselves for that matter). I liked them photos well enough to showcase them, and quite a number of my contacts have liked them or even loved them, and that means they've made an impression and they're more likely to be remembered than the generic camera/aperture blades/shiny logo other colleagues might use.

'The success of the second-rate is deplorable in itself; but it is more deplorable in that it very often obscures the genuine masterpiece. If the crowd runs after the false, it must neglect the true.' —Arthur Machen
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sancho1983
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Apr 21, 2014 04:16 |  #9

Hikin Mike wrote in post #16849067 (external link)
Never cared for camera, shutter blades etc as a logo. I would not use black background on both sides of your card. You won't be able to write "things" on the back of your card as it is right now.

I'm one of those people that doesn't use a picture on a business card. ;)

I agree that the logo is quite clichéd within the photographic community - I purposefully stayed away from aperture blades. However, it is not photographers who employ me, I wanted something simple, yet sort of shows what I do. It's such a subjective thing I suppose, and we are very critical people.

I appreciate feedback though. :)


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sancho1983
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Apr 21, 2014 04:19 |  #10

texkam wrote in post #16849441 (external link)
A photographer's business argument is all about convincing people the value in investing in a pro to get the best possible visual results. The same can be said of a graphic designer. I don't understand how a photographer can't understand this. Is your business's brand image something that should be "played around with"? Follow the same advice you give to your prospective clients and consider hiring a pro.

I completely agree with where you're coming from, and I wasn't being flippant when I said I would" play around", that's just how I talk :)

In the same way I suppose small businesses start off with using their own pictures and then hire a pro when they feel they can justify it I think I should be able to produce something I think is good (with feedback) and then invest in graphic design services in the future.

But yeah, I agree. :)


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Shane ­ W
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Apr 21, 2014 05:10 |  #11

texkam wrote in post #16849441 (external link)
A photographer's business argument is all about convincing people the value in investing in a pro to get the best possible visual results. The same can be said of a graphic designer. I don't understand how a photographer can't understand this. Is your business's brand image something that should be "played around with"? Follow the same advice you give to your prospective clients and consider hiring a pro.

^^ What he said! Then use Moo with your work.


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sancho1983
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Apr 21, 2014 07:03 |  #12

Any good for backs?

IMAGE: http://i.imgur.com/rNAD1F0.jpg

IMAGE: http://i.imgur.com/AkKtfhj.jpg

IMAGE: http://i.imgur.com/mOIhxic.jpg

IMAGE: http://i.imgur.com/zBzCjRL.jpg

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Aki78
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Apr 21, 2014 08:33 |  #13

I'm just not digging the font at all. It's very bland and the fonts are a bit too tight together. Maybe something a bit more spaced out and in all caps?




  
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Alveric
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Apr 21, 2014 15:04 |  #14
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I'd put a space betwixt the S and the P. Unless you're already branding it as one word only.


'The success of the second-rate is deplorable in itself; but it is more deplorable in that it very often obscures the genuine masterpiece. If the crowd runs after the false, it must neglect the true.' —Arthur Machen
Why 'The Histogram' Sux (external link)

  
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bloobirdiesimages
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Apr 29, 2014 20:25 |  #15

In the order listed, I like 3,1,4,2...agree the font needs to be in all caps or something...just blends in & is overlooked. If the pic & the name are the only item on there, make each one shine, even if you are simply stated.


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Business Card feedback please
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