Puckman wrote in post #18133029
I find that rather puzzling actually. I thought the A-mount was all but dead. They should have made this an E mount DSLR, that would take full advantage of all the wonderful new E mount glass natively. Bring your customers to the latest glass, since you went ahead and came up with this new mount a few years back.
This moves makes no sense to me.
I'm still hoping that they announce some more interesting things on the mirrorless side.
As a finance nerd who reads Sony's annual reports, this surprised me too since Sony's bread and butter in their imaging group are its mirrorless and high-end compact cameras and it doesn't make sense for them to release this camera....if we're talking pure financials. To David F's point though, it seems that Sony wants to continue to serve their a-mount customers, even if there isn't a real margin opportunity for them. I like the gesture.