How to make cameras better

Hello Everyone,

I recently received a school project that requires me to conduct market research on a declining product and use the findings to create a report on how to make the product better?

If you could please fill out the following quick survey it would be greatly appreciated.

https://docs.google.co​m …Nc/viewform?usp​=send_form

Thank you

I am confused. You chose digital cameras as a declining product? That makes little sense with 3/4 of the world's population carrying one around every minute of their lives. Perhaps Nuclear Power Generating Stations would have been a better choice.

yes....its very confusing....You would be better off with a product like photographic film which is what Digital is killing

Infact use Fujifilms marketing strategy they used for instant film(Polaroid, Instax etc)....Instant film up to a couple of years ago was in that huge a decline it put the largest producer of instant film (Polaroid) out of business...Howver Fujifilm the lone supplier left of instant film arrested the decline by introducing an instax line of cameras that was aimed squarely at young people who wanted an instant print on demand that digital couldnt give....And then on top of the Intax camera they introduced the instax printer that grew the instant film product further by targeting Digital camera users with a device ( intax printer) that also allowed the digital camera user to give an instax print ....just the same as if they had aN INSTAX CAMERA .......Just think about other ways to grow thAT INSTANT film area and you have your case study

Clipper

GeoKras1989 wrote in post #17717225
I am confused. You chose digital cameras as a declining product? That makes little sense with 3/4 of the world's population carrying one around every minute of their lives. Perhaps Nuclear Power Generating Stations would have been a better choice.

clipper_from_oz wrote in post #17717243
yes....its very confusing....You would be better off with a product like film which is what Digital is killing

It's most likely not about a "declining product." It could be, but it could also be a social experiment. We got a ton of these types of questionnaires when I had classes. They tell you one thing but are actually asking for another reason. No harm. But they can't tell you what it is really for, otherwise it would be suggestive questioning.

If it is really about the decline of cameras, it was chosen because it is an easy topic to do. If it is about the decline of cameras, asking on a camera forum is pointless. All of the data will be useless because cameras are obviously not in decline here. You need a random group of individuals of random ages and sexes for more accurate data.

Well I dont thnk it is as easy as you think .....Yes cameras are in decline if you mean standalone cameras vs cameras in smartphones.....But not in massive decline as video cameras like gopro are actually arresting the overall camera decline. You need to break the market down to maybe Single shot cameras if you want to have a good case......Depends on how smart the teacher is marking your paper if you want to try and get away with just general cameras per se..... And even there the actual decline of standalone single shot cameras is being slowed down by the development of smaller high IQ mirrorless cameras like sony , fuji and the others make that are equiped with a optical zoom that goes as high as 40x squarely aimed at smartphone users that nowhave the photographic bug and want more reach than what a little smartphone camera can give ...Thats actually growing on size as are some other camera sub segments ......
Clipper

clipper_from_oz wrote in post #17717260
Well I dont thnk it is as easy as you think .....

Easy, as in, an easy subject for the OP to choose as an assignment

Can't tell cameras are declining in my house. I have 2 35mm film cameras, 2 P&S digitals, 1 full frame digital, and 1 apsc digital. Three of them are upgrades which were purchased this year. And of course, 2 cell phone camera, a video camera, and two computers with web cameras built-in. That is 11 cameras in a house of 2 people. I can tell you that didn't happen very often 20 years ago.

I see no evidence, anywhere, that cameras are a declining product. Next time you go through a traffic regulated intersection, look up. Even in Podunk Backwoods, rural Indiana we have traffic cameras.

BlakeC wrote in post #17717277
Easy, as in, an easy subject for the OP to choose as an assignment

If you were the instructor, how would you grade an assignment based on an invalid assumption? Doing the wrong thing well, doesn't make it right. Consider the surgeon who does a perfect job of removing your right kidney for donation. How do you rate his performance if you were supposed to get a knee replacement?

GeoKras1989 wrote in post #17717286
If you were the instructor, how would you grade an assignment based on an invalid assumption? Doing the wrong thing well, doesn't make it right. Consider the surgeon who does a perfect job of removing your right kidney for donation. How do you rate his performance if you were supposed to get a knee replacement?

Who cares, think of the compensation. £££££££££££££££££

john crossley wrote in post #17717294
Who cares, think of the compensation. £££££££££££££££££

And I thought suing the pants off of people was a uniquely American pastime. I'd rather just keep the kidney. Money I can always get more of. There is a limited supply of kidneys.

dariot98 wrote in post #17717207
Hello Everyone,

I recently received a school project that requires me to conduct market research on a declining product and use the findings to create a report on how to make the product better?
...

I have to agree with many above. Cameras are far from decline. There are more now than at any time in history. Maybe if you narrowed it down to a market segment like DSLR cameras or P/S cameras only. The way the survey is worded is too broad.

dariot98 wrote in post #17717207
Hello Everyone,

I recently received a school project that requires me to conduct market research on a declining product and use the findings to create a report on how to make the product better?

If you could please fill out the following quick survey it would be greatly appreciated.

https://docs.google.co​m …Nc/viewform?usp​=send_form

Thank you

You've directed this questionnaire to a group that who will undoubtedly skew the data on how much we're willing to spend on a camera and how often we shoot.

Also, while I don't fully reject your underlying assumption that camera purchases are declining, I'm going to ask how you define that "decline." The ubiquity of cell phone cameras have certainly killed sales on p&s cameras in recent years. But there was a remarkable spike in overall camera sales during the 2000s that I think coincided with peak production, quality, supply and demand for DSLRs that were also affordable. The "decline" you speak of occurred in the aftermath of the subprime lending calamity that people are still suffering from today. From what I can tell, current sales of cameras with interchangeable lenses are comparable to a decade ago.

I guess what I'm trying to say, is that with these observations I'm not sure what a "decline" is supposed to look like.

Only diehard photogs keep a camera around. The vast majority of photos you see on Facebook, Instagram and Pinterest were taken with smart phones and tablets. The same can be said for watches - most younger people use their phone to tell time.

Gary

longbeachgary wrote in post #17717362
Only diehard photogs keep a camera around. The vast majority of photos you see on Facebook, Instagram and Pinterest were taken with smart phones and tablets. The same can be said for watches - most younger people use their phone to tell time.

Gary

I am certainly a die-hard. I just added a 70D to my closet. That pushes the total in Canon/Canon mount gear to just over $11,000. That does not count the film stuff, the P&S stuff, or the video camera. Just remembered, that doesn't count tripods, light stands, umbrellas, filters, extra batteries... Yep, die-hard.

The information that the survey seeks appears to be twofold: (1) how popular instant prints would be from a digital camera and (2) is there is a calling to upload files directly from the camera to social networking. #1 is answered by direct connect printing. Any cell phone can do #2. Maybe someone is looking to put both of these features in a single device. Cell phones are so ubiquitous that you've already got #2. Developing a cheap portable printer for them would address #1.

Maybe the "declining industry" is the instant film camera.