Since not everyone who is reading this thread is familiar with the Canon's Picture Style Editor, I'm adding some screen shots of the program and process.
nathancarter perfectly summed up my process and my goals.
The X-rite software is only for use with the X-rite color checkers and is a part of my RAW post processing, but the other piece of software that I'm using is available to all Canon DSLR uses.
If you don't have "PictureStyleEditor" on the disk that came with your Canon DSLR, you can download it from the Canon support website. The picture styles affect the preview on the camera's screen and in camera JPEG generation (most of us already know this). It is a handy piece of software and is worth learning about. 
Once "PictureStyleEditor" is downloaded and installed, open it.
You'll see this:
Drag the image that you want to build the picture style off of into the program. Note that I work in sRGB for standard digital deliverables that will be viewed/utilized on consumer electronics.
Just click "Close" and get to work!
I've split the preview screen so I can see the SOOC RAW on the left and what my adjustments are doing to the image on the right.
I've selected the "Neutral" picture style to base my custom picture style on and increase the saturation +1 (following TerminalCity's suggestion).
The yellow that I'm worried about still looks like garbage. But, I can try to deal with that on the next screen:
I select "Yellow" and I decrease the hue -10. This give me a yellow that is closer to what I'm looking for, and though you can't see it in this screen shot, it also improves the orange along the top of the boards.
That's the only colour that I know with absolute certainty was still a mess, so I move to the next screen:
I make no changes on this screen. I'm thinking this is where my X-Rite colour profile will come into play to adjust individual colours. I still have to play with individual RGB values.
Click the "save" icon:
Name the file and add a caption (you need a caption to save the file).
All done in PictureStyleEditor.

Connect your camera to your computer, and the picture style can be loaded on the camera using EOS Utility:
Click on "Register Picture Style File"
Select which user defined file you would like to apply your new picture style to. Navigate to the folder on your system where you stored the file. Select the file, and click "OK."
Your new, custom, picture style is now loaded on your Canon DSLR.

I use a Mac, and some things may look a little different but everything functions the same on Mac and PC. If I missed a step or was confusing, I'm happy to fill in any details that I may have missed.
