mike_d wrote in post #18542684
You always get lowballed selling to a dealer.
I wouldn't call it lowballed, you and the eventual buyer are paying KEH for reduced hassle and risk.
If I want to sell a lens and not use an auction site, the first thing I do is figure out both what KEH will probably offer me for the lens, and what they would sell the exact same used lens for. Typically, for something like a Canon EOS 50L this would be KEH will buy the lens from me for $600 and then they would list it for sale for $1100. They intend the $500 difference for profit / overhead.
So I price my lenses to split the difference - $850 in the case above. The buyer and I each pocket half of what KEH would make by being middleman. In return, I might be a shady seller, the buyer might be a shady purchaser, we have to find each other somehow. If I sell you a lens and you claim it was misrepresented, we are going to have an argument. KEH would just take it back, no worries.
In the end, if I list a lens for a while at my halfway point and get no takers, I can either auction it and get probably even more, or I can send it to KEH and get bottom dollar (but no hassle or risk).