In reading about search engine optimization and seeing what other pros are doing for this, I wanted to offer an idea to other POTN members. I thought it might be fun to have an POTN link exchange program. I'll show you mine if... wait, I mean, I'll link to your site if you'll link to mine. Actually, I might just link to your site just for the fun of it. This is your chance to increase the PR rating for your website. GinoL of storybyphoto used this exact technique on his board to the success of all participants.
Inbound links ... if more sites link to yours, search engines deem your site more "important". Google and other search engines don't disclose details of their ranking algorithm - but some would say relevant inbound links are more important than meta tags.
This is how this link exchange is supposed to work:
I scratch your back, you scratch mine. For each URL that is on the list, there must be a "crawlable" HTML link (not flash) to the list from that URL. If you have several URLs listed, each one must have its own list of links.
For example. let's say you have domain name "abc.com" as well as "abc.net" and "AccountingforBoredChildren.com." Your "main" URL that you use is abc.com and the others, when typed in, jump to abc.com. That's not going to cut it, because the list of outbound links only comes from abc.com. But, if the other URLs stay up in the address bar, then the list of outbound links is coming from those URLs.
So any takers?



