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Thread started 21 Dec 2006 (Thursday) 08:23
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Hoya swallow up Pentax..

 
chris ­ clements
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Dec 21, 2006 08:23 |  #1

..so where does this leave Samsung?
And will Hoya be as ready to supply glass to other camera manufacturers (* do they supply Canon?) now they are players themselves?




  
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cdifoto
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Dec 21, 2006 08:24 |  #2

Link to article please? I would like to read this myself.


EDIT: With a little research :rolleyes: I found this on Hoya's website. Hoya did NOT "swallow up Pentax"

http://www.hoya.co.jp …rrent/newsobj-368-pdf.pdf (external link)

Hoya wrote:
HOYA CORPORATION (“HOYA”) and PENTAX Corporation (“PENTAX”) announced today that they have reached a basic understanding aimed at a management integration of the two companies, expected to be completed on October 1, 2007. The new company’s name will be HOYA PENTAX HD Corporation. Under a corporate center with strategic planning functions, the new company will realign the business areas of HOYA and PENTAX.

[SNIP]

The divisions of the new company are expected to be as follows:
• Life care area: (Major products include: endoscopes, medical accessories, new ceramics, and intraocular lenses) Life care is positioned as a strategic growth area. HOYA and PENTAX will pursue business development in the minimally invasive medical area where future demand is expected to grow. The newly integrated company will operate in areas which range from diagnostic to treatment fields, such as minimally invasive diagnosis using endoscopes and treatment using endoscopes and ancillary surgical devices, and will focus on globally cultivating bionic material markets including new ceramics and intraocular lenses. In addition, HOYA and PENTAX will enhance product development capabilities through aggressive research and development and mergers and acquisitions strategies and will strengthen sales and marketing structures in Japan and overseas. Through these measures, HOYA and PENTAX aim to double the size of their life care business.
• Optics area: (Major products include: optical glass and lenses, digital camera modules, micro-lenses, etc.) HOYA and PENTAX will vertically integrate the design, materials, lenses, processing and module groups in the optics area, which is expected to lead to qualitative structural reform and further strengthen competitiveness. HOYA and PENTAX will mutually utilize their respective manufacturing sites and customer bases, in order to secure a competitive edge against newly emerging Asian players and strongly position themselves for sustainable growth in the face of structural change in the optics industry.
• Information technology area: (Major products include: mask blanks, glass disk substrates, etc.) This is a core earnings driver where HOYA has secured a leading market position globally. The integrated company aims to further strengthen competitiveness and growth in this area.
• Eye care area: (Major products include: eyeglass lenses, contact lenses) Stable earnings growth is expected in this business. Positioning this business as another core earnings driver, the new company will continue to further strengthen competitiveness and further grow this business area.
• Imaging systems area: (Major products include: digital cameras, binoculars, etc.) In order to enhance business value, the new company will differentiate its offerings by specializing in high-value added products with unique technology and will focus on areas where it has a competitive edge. This area will be positioned as a foundation for development of new optical-related equipment and is expected to diversify into the life care and security business areas.

Pentax isn't going to be killed off.


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chris ­ clements
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Dec 21, 2006 08:25 |  #3

www.dpreview.com (external link)




  
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chris ­ clements
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Dec 21, 2006 08:28 |  #4

I was just following DP Review's headline:
"(actually Hoya are 'merging' Pentax into their business)".




  
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Dec 21, 2006 08:30 |  #5

Merging doesn't mean eating up and killing off the way you made it sound. Merging just means they're bringing each others' strong points together. If DPreview had stated it the other way around (which they could have) as "Pentax merge with Hoya", you'd be assuming we'd no longer have filters...


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chris ­ clements
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Dec 21, 2006 08:39 |  #6

Time will tell. History would tend to support my( actually DPR's) pessimism: remember Yashica, Konica, Minolta, etc. etc.

Anyway, Hoya couldnt promote/spin the news any other way than the way they have : they've got a big name brand (in Pentax) to protect.
Regardles of whether it's"swallow up" or "merge", my wonderings about Samsung and 3rd parties still applies.




  
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cdifoto
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Dec 21, 2006 08:41 |  #7

chris clements wrote in post #2428987 (external link)
Time will tell. History would tend to support my( actually DPR's) pessimism: remember Yashica, Konica, Minolta, etc. etc.

Anyway, Hoya couldnt promote/spin the news any other way than the way they have : they've got a big name brand (in Pentax) to protect.

Thanks for finally comprehending the situation. Saves me a lot of effort. Mergers are mergers and buyouts are buyouts.


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chris ­ clements
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Dec 21, 2006 08:43 |  #8

cdi-ink.com wrote in post #2428995 (external link)
Thanks for finally comprehending the situation.

Ouch! Shot at just for quoting DPR :)
All this affects my original musings exactly how?




  
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cdifoto
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Dec 21, 2006 09:00 |  #9

Well I dunno how that actually will work in the end. We might see some Pentax in third party mount - but I doubt it. Pentax could have done that themselves if they wanted to. Just like Canon and Nikon could offer other mounts but they don't.

I have a feeling it really won't change much in the eyes of the consumer. They might take advantage of each others' various R&D, manufacturing and marketing processes but as far as what the end user sees I think things will generally stay the same or similar.

I could be wrong though as I'm not a business analyst.


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Dec 21, 2006 10:02 |  #10

Since Hoya are the kings of glass production, I presume I'm on safe ground presuming they currently supply Canon?
But by similar reasoning; since Canon are the camera kings, I don't suppose Hoya would really want to lose their trade.




  
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Dec 21, 2006 10:07 |  #11

Hoya make filters and similar glass products. I don't think they make lenses. Unless they supply the actual glass elements for the lenses Canon makes. I don't know though. I've never heard one way or the other but I would imagine Canon makes their own elements just like they make their own sensors.


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Dec 21, 2006 10:13 |  #12

cdi-ink.com wrote in post #2429299 (external link)
Unless they supply the actual glass elements

That's what I was referring to. This is such a specialist* trade I'd be surprised if even Canon don't farm it out.

And I must admit to being old enough to remember when Hoya put out SLR lenses under their own name. Along with Cosina, they were (and maybe still are?) the chief manufacturer for the rebadging companies (Vivitar et al).

* and that's probably the symbiosis/attraction of Pentax to Hoya - Pentax's pre-eminence in medical/dental optics




  
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Dec 21, 2006 10:28 |  #13

I know glass optics are highly specialized but Canon is an imaging company after all, so it wouldn't surprise me if they made their own glass...but it wouldn't shock me if what you say is true as well.


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condyk
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Dec 21, 2006 10:46 |  #14

Tokina are in there with Hoya and Kenko too and they work with Pentax on lenses already. Seems a very logical joining of forces.


https://photography-on-the.net …/showthread.php​?t=1203740

  
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Dec 21, 2006 11:46 |  #15

I think we could be seeing the end of the smaller SLR manufacturers.

Contax - dead
Minolta - sold out to Sony
Pentax - Selling out to Hoya
Yashica - who?
Nikon - keeps making bad business decisions.
Canon - keeps on going.
Kodak - dumped dSLRs.
Fuji - trying hard


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