I was doing a search for info/reviews on the 40D on Google and saw a link to KW near the top which was an old article I read before where he was discounting the 40D. I just thought it was funny that KW had posted the below article on his website then replaced with a new article on the 20th of August.
The old article is cached at http://64.233.167.104 …&hl=en&ct=clnk&cd=4&gl=us![]()
INTRODUCTION
There is no Canon 40D. I'm just guessing by extrapolation for what might eventually replace the 30D
. For all I know, maybe it will be called the 30D Mk II, or who knows.
Like all new products, until something is released, those who know aren't telling, and those who are telling, don't know.
Anytime you read something like "My best pal is a sales rep at XYZ, and he told me that he learned at his sales meeting that the new 123 is going to be ...." you should ignore it.
You should ignore rumors because when anyone who has advanced knowledge of a product tells anyone, he's not only fired, but will never work in that industry again. In the professional world, advanced product knowledge is very valuable, leaking it is very damaging, and you just don't do it. So if you think you have a leak, it's most likely deliberate to get a buzz going a week before announcement, or completely made-up, as I do here on my site.
This is because until something is released, it doesn't exist. I've worked in product conception, product definition, product design, product marketing and product sales. Products go through many stages before they are announced. I've worked on projects that were almost ready to be sold, we brought working examples out to customers under non-disclosure agreements (NDAs) and then we changed our minds and cancelled the products. Thus these products never existed, even though we showed working samples.
Even apparently confirmed leaks can be completely bogus. This site here
had all the details on the 40D back in 2006, as supposedly leaked from a Canon site in Hong Kong. Obviously no 40D yet. This site here
data copied from that first site, back in January, and still no 40D. Note all the ads on some of those sites. They want your eyeballs in exchange for cash. Guess what - look closely and you'll see that those sites got fooled by a short-term typo for the 400D, the non-USA version of the Rebel XTi
., but published it and left those pages out there, with all the ads, to keep you coming back.
Anyway, It's always fun to guess what and when new products will come out. They tend to come out in February and August from Canon, and February and November from Nikon. Things also get announced when we're not expecting it, and other times, even when all the rumors guarantee something's, coming, it doesn't.
If you have something to shoot today, get a 30D
(or Rebel XTi
as I did for myself). See obsolescence
for more.
SPECULATION
I'm guessing the 40D will be a 10MP, 1.6x crop factor
replacement for the 30D
.
I'd love an improved, more color accurate LCD, like Canon already uses on their compact cameras. Seeing the 1D Mk III, I'll guess the 40D might have a 3.0" LCD.
I'd love to have an easier way to set manual custom white balances, something Canon does extremely well on their compacts and the XL video cameras, but requires way too many button presses on their SLRs.
I'd love to have smart programmable Auto ISO. I'd love to have faster data transfer via the USB port. I'd love for my memory card to pop up as a drive instead of only being able to download through software. I'd love to be able set my camera to add my © notice to metadata directly in-camera without needing to talk to the camera with a computer.
I'd love it if Canon replaced the silly preset scene modes on the selector dial with more C1, C2, C3, etc. settings, each of which I could program myself. The C setting on the 5D is pure genius, having them on a 40D would let me shoot much faster.
I expect it to use the same Canon 10MP sensor used in the Rebel XTi
.
The new article is at http://www.kenrockwell.com/canon/40d.htm
....is it just me or is he starting to lean more towards Canon cameras now?





