This is going to offend quite a few people, but I'm livid, and need to get it off my chest ...
This morning I met our (international) company's full-time photographer - a pleasant chap. He's been here taking thousands of photos for our 08/09 marketing. He's supplying me the Raws, which I will process ready for use in brochures etc.
The company has bought me Aperture, which I haven't used before, so he agreed to show me the basics of the program (I'm familiar with Raws, having used ACR quite a bit already).
To my horror, his "training" consisted largely of the use of the Recovery slider. According to him, his "style" of photography often involves over-exposure, and all it requires is maximum use of Recovery to salvage the detail.
No.
NO.
My friends, severe over-exposure is not a "style", it's incompetence. I'm on a tight turnaround with these images, I do NOT have the time to spend recovering the highlights on every second shot.
So here's my inflammatory statement of the week:
If you're not good enough to shoot jpeg, you're not good enough.
These are not fine-art or wedding photos. They're marketing shots, likely to be used no bigger than postcard size in various brochures and web pages. sRGB jpegs would be sufficient - nay, ideal. Instead, what do I have? The Recovery slider. Give me a &*%^ing break.
I feel better. Thanks for listening.








