Personally, for a bakery website, I like the first and the last shots. I do think any/all of the shots could use a boost to contrast and saturation and I might check the levels too...the shots seem just a tad darker then they should. Considering the lighting you said you shot these under, I think over-all it looks pretty even...no complaints at all there.
Looking at these a second time, I think I would also take a closer look at your white balance too. At first I thought it was just the color of the cupcakes playing tricks on my eyes, but looking at the background in the second and third shots, there is an inconsistency there. If you have access to it, I would recommend using the "White Neutralizer" in Nik Color Efex Pro.
Just my $.02 worth,
Jim
"It is horrifying that we have to fight our own government to save the environment. " - Ansel Adams
Walczak Photography - www.walczakphoto.izfree.com
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