*FanBoy* Fanning Flames of Discontent

Is it me or have I noticed a marked use of the term "FanBoy" and it's variations here in the last 7 days?

I get a wierd mental image of a famous fellow by the initials of K.R. dancing around in a Nikon shirt in a palacial abode, espousing the benefits of saturation +++++++.

I get a tick when I read it in a post. And now resolve to use it more than the term....lense.