I'm a bit concerned right now. I have been spending money on Facebook only to find out on Google Analytics that a sizable portion of my clicks (naturally for which I'm being charged for) are from locales far from where I set. For example, I'm in Ottawa, Ontario and I'm getting clicks from St. John's Newfoundland; Edmonton, Alberta; and Don Mills, Ontario.
For my American friends, that is the equivalent of being in Chicago or Detroit and getting clicks from Boston or New York City. What is going on? Can anyone give me some insight. I'm feeling a bit taken advantage of here.