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FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
Thread started 26 Apr 2009 (Sunday) 20:49
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I'm Dumb/Biz Card Typo

 
gregpphoto
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Apr 26, 2009 20:49 |  #1

Who misspells their own phone number? For that matter, can you "misspell" a number? Anyway, I got these way killer 5x7 promo cards made up intended for art galleries and the such. I always proof before I print, twice on different days even, but somehow, inexplicably, at the worst moment, I completely missed it. 9419 instead of 8419. God. At a dollar a pop w/ a minimum run of 200, and being a gift, and being printed in Taiwan, there is no option of a reprint. So I have two recourses:

Send em out as is, since my website, flickr, and email addresses are right.

Or,

Since a 9 in the font I chose is extremely close an 8 with the bottom left part chopped out, I'm thinking about getting a 1pt sable brush and some white paint (white letters on brown background) and going in there and making each 9 into an 8. Time consuming, maybe, but worth it if it fixes it.

Whatchyall think? If you have better ideas hit me up at 908 217 8419 (Yes I proofed it this time :))


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polarbare
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Apr 26, 2009 21:19 |  #2

if i got your card and you had to tell me the phone number was incorrect, I'd immediately assume you didn't have good attention to detail and that would influence my decision to hire you.. but that's just me. :)


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gregpphoto
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Apr 26, 2009 22:16 |  #3

polarbare wrote in post #7809447 (external link)
if i got your card and you had to tell me the phone number was incorrect, I'd immediately assume you didn't have good attention to detail and that would influence my decision to hire you.. but that's just me. :)

No, I totally agree, which is why I'm gonna do my best to correct it. In either case I probably wouldn't mention it, so I could have changed numbers and you wouldn't know the difference..;)


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dreamcatcher23
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Apr 27, 2009 06:30 |  #4

Hmm. I think painting over is probably the better option. Another thing to try would be to put a sticker over the while number with the new number on - that way people will just think you've changed your number since having the cards printed.




  
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gregpphoto
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Apr 27, 2009 09:40 |  #5

dreamcatcher23 wrote in post #7811307 (external link)
Hmm. I think painting over is probably the better option. Another thing to try would be to put a sticker over the while number with the new number on - that way people will just think you've changed your number since having the cards printed.

That's option 2, let's hope it doesn't come to that!


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mutau052
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Apr 27, 2009 10:38 |  #6

I've thrown away cards due to this. If your serious about your business you'll pay to have them reprinted correctly.


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Lightworks ­ Imaging
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Apr 27, 2009 11:16 |  #7

Yep, I agree with the second poster. if I get a card from a professional, and I see a typo in the phone number, straight to the circular file. I would eat the $200.00. The stickers are about the only option that I see, as painting the numbers looks less then professional. But, I also spell check my e-mails and forum posts too. Not prefect, but as was stated it comes down to the "attention to detail".


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dreamcatcher23
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Apr 27, 2009 11:36 |  #8

prefect, heh.




  
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Mark ­ Anthony
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Apr 27, 2009 12:04 |  #9

I made a similar mistake.. missed a dot out of my web address.. i can remember typing it too so i can honestly say miss hit the key or something equally annoying.. only did a quick spell check so only have myself to blame.. i'd have to say re print every time as it reflects on your whole business i think.


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AliinDXB
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Apr 27, 2009 12:33 |  #10

I believe this would be the difference between a pro and a amatuer photog. I would consider it if I were your client.


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dreamcatcher23
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Apr 27, 2009 12:43 |  #11

is $200 significant to you? Do you think you'll miss out on getting $200+ of business beause of the error? If you will, reprint. If you won't, or have real trouble affording the $200, why not just do a shorter run of reprints?




  
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gregpphoto
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Apr 27, 2009 13:16 |  #12

$200 is the world to me at the moment. They don't offer runs less than 200 and it was a gift from the photographer who I shoot weddings for/with. She gets her printing done in Taiwan to save on cost and the printer doesn't work with just anyone, you have to have an account. So I'm down to the two options I listed above, and I truly think that painting in the missing part of the "8" will work. If I didn't I wouldn't try it. And if it doesn't work out, yes, I'll probably scrap the cards, but again, unlike words, no one would know its a typo until they call, and in that event, they can't email me?

Once I make the fix, I'll post some before and after shots, and you can all be the judge.


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gregpphoto
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Apr 27, 2009 13:17 |  #13

tinner18 wrote in post #7812539 (external link)
Yep, I agree with the second poster. if I get a card from a professional, and I see a typo in the phone number, straight to the circular file. I would eat the $200.00. The stickers are about the only option that I see, as painting the numbers looks less then professional. But, I also spell check my e-mails and forum posts too. Not prefect, but as was stated it comes down to the "attention to detail".

But how would you know theres a typo? People do change phone numbers.

Also, how is a sticker any better? To me its worse, because you would clearly see it. All I need to do is add a tiny bit to the bottom of the 9 and it becomes an 8. Trust me, you would never know.


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dreamcatcher23
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Apr 27, 2009 14:33 |  #14

If you can do a good job of correcting it and you'd be happy with the result, go for it. You don't need our opinions on your business if you'd be happy to have the flyers representing your brand.

You could always correct half of them and see how that goes... does most of your work comet thru calls or email anyway?




  
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gregpphoto
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Apr 27, 2009 17:55 |  #15

dreamcatcher23 wrote in post #7813589 (external link)
If you can do a good job of correcting it and you'd be happy with the result, go for it. You don't need our opinions on your business if you'd be happy to have the flyers representing your brand.

You could always correct half of them and see how that goes... does most of your work comet thru calls or email anyway?

I'd say 90% is from emails, and I'm guessing thats close for most people starting out. Not everyone wants to take the time to call, nor should they in today's world.


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I'm Dumb/Biz Card Typo
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