Well its official now i guess, just came back from work, where during lunch break i went and purchased the "brick", and the 7D.
The salesman who i know since a while, went ahead and preordered a few Before the official annoncement, on my reccomendation. Now theyre one of the first shops to be getting it here in switzerland, and in early october the 7d will arrive.
Im not sure when the US and UK folk will be getting the first deliveries, but if there arent half a gazillion 7d's around, and respectively a gazillion real world iso tests, ill post some. ^^
Very happy right now and about to go and put the brick through a few tests, and already started counting down the days till october :P