Precisely, Quad. I too have a friend who owns a studio - I see your point. Not that in his case it's as drastic as that.
I suppose what I'm getting at is that many icons are naturally beautiful and require none/little alteration.
You then take normal-miss-next-door who wants to look like a Glamour (read swimsuit/nude who has been modified copiously in PP. etc) (YMMV) ... but is nowhere near ... cue the depression, plastic surgery...
Because someone said that's hot?
Well for me to decide if someone is naturally beautiful I have to see them freshly scrubbed and naked. I have not seen any of the people held up by the industry as models of beauty in that state so I remain highly doubtful as to how little needed to be done to make they as beautiful as they are portrayed.
As far as music my brother has recorded peoople who have won grammies (one of his albums was nominated for a grammy as well [great going little brother
]) and so I guess these people would be the equivalent of the natural beauties and they use the same production techniques with them. They are not making untalented people talented but a studio album is recorded in such a way as to sound dreadful so that they have an easy base to work from. The equivalent in photography would be to take the best features of a group of people and build our new ideal beauty. This may have already been done, it would not surprise me one bit.
Personally I think the fashion/movie industry does not create such great beauty but it often catches my eye the way a train wreck does and really that is all they need to do to be sucessful is catch they eye.

Fortunately we caught her, and now she is a contented and normal body proportioned attractive woman, not unnaturally scarecrow in weight. 

