I received a phone call yesterday from a bloke asking for monitor calibration advice. Usually I get these calls from photographers, and the advice is "For God's sake, calibrate!"
But this guy is a web designer - not a particularly high-end one, from what I could tell, but an established one nonetheless.
His story goes:
> Up until very recently been working on a CRT. Been very happy with the colour of the images on his sites (and the colour of the sites generally) displayed on that monitor.
> Just purchased a new computer, and with it a sexy 22" Samsung monitor.
> While he loves the extra real estate, he hates the coolness and brightness of the colour. Not only in photos, but in all the colours on his sites.
So he was asking me if a calibration device would fix the problem.
What is the correct answer? I told him yes, calibration would almost certainly make his photos look more like his faithful old CRT; it would make skintones look warmer, it would make his CSS colours look the way he remembered, and so on.
But then I tried to discuss the implications of this for a web designer. (Keep in mind that this was entirely new ground for me, so I was talking off the top of my head, or out of another part of my body, as the case may be.)
I suggested that Joe Average, who will be looking at his sites, probably has a straight-out-of-the-box, blue-as-sin, never-been-calibrated LCD screen just like the Samsung he was currently looking at. For that reason, I thought there was wisdom in leaving it as is.
Then he told me there was another LCD monitor in the house, an Acer, which showed colours "more like his CRT". (From the description, it sounded like the bigger brother of the Acer I have at home, which I have indeed found to be a nice "moderate" screen even at factory defaults without calibration.)
Once he told me that, I suggested he should consider running two screens - one calibrated and one not, to have a foot in both camps. He could view his sites in both "correct" colour, and "how-the-rest-of-the-world-sees-it" colour.
By the end of the conversation it became apparent that he'd zoned out after he heard me say "yes, calibration will make your colours better". I expect he's gone out today to get a calibrator.
Ultimately, it's no great concern of mine. He seems to be stuck on the idea that what he sees is all that matters, and what his customers and their customers see is irrelevant.
But I'm curious to hear other people's advice/experiences. Is the two-monitor setup the way to go? Should you aim for what's right, or what's popular, or something in between? And lastly, have you ever heard of a web designer who continued to use a CRT right up til mid-2009???


