Okay, so I was just thinking about this the other day...
Do you think it would be a good idea to feature a square sensor in a camera? Here are my thoughts.
1. Since the light from the lens is circular, it stands to reason you would get more real estate. My only concern is that they might be engineered specifically for standard rectangular sensors. I can tell the hoods are for sure.
2. Switching from vertical to horizontal orientation could be done in camera with digital cropping, and therefore would be no need to reorient the camera. However it seems that cropping would negate any benefit of increased sensor size...
3. Some people like shooting square crops? Hasselblad does (did) it.


