timbop wrote in post #9567887
Also, at this point we've been "at the movies" for a couple of years with DSLRS - making the "taking you to the movies" tag line pretty lame.
I don't even notice stuff like this. I've been burned so much in the past that my expectations of any marketing department are very low. If McDonalds promises me an "all beef patty", based on their past performance I would expect that to mean "100% hair, intestine, and liver". If it had 10% of actual meat, I would be pleasantly surprised. Same thing with Canon. If they promise that the next camera will be ten million times better than the last, I expect that to mean it will be about 1% better. If it turns out to actually be 2% better than the last, I am pleasantly surprised.
Maybe you still think there is some sort of expectation for marketing to have some sort of resemblance to reality? Personally, I would be shocked and horrified if Marketing ever started to be honest and direct. It would turn my world upside down. Exaggerations, misdirection, and lies are just business as usual for Marketing. Nothing to be surprised about.
timbop wrote in post #9567887
To get the benefits, you need to add a $2000 rig from zacuto or some other outfit.
Well, the type of people who are excited about reducing the video camera from $2500 to $800 are often the same type who can't afford the $2000 zacuto rigs. They do without or DIY for one tenth the cost.
No, but it still provides plenty of value. After all, Super35 is APS-C. And for many, APS-C 1080p24 for $800 is a huge value compared to FF for $2500.
"Too cheap"!? I don't know the meaning of them horrible words.
timbop wrote in post #9567887
Cruise cinema5d and some of the other sites, and the 7d is not getting the same kind of praise that the 5d2 gets
For good reason. It did not provide value commensurate with its price, whereas the 550D does.