Approve the Cookies
This website uses cookies to improve your user experience. By using this site, you agree to our use of cookies and our Privacy Policy.
OK
Index  •   • New posts  •   • RTAT  •   • 'Best of'  •   • Gallery  •   • Gear  •   • Reviews
Guest
New posts  •   • RTAT  •   • 'Best of'  •   • Gallery  •   • Gear  •   • Reviews
Register to forums    Log in

 
FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
Thread started 22 Apr 2010 (Thursday) 18:28
Search threadPrev/next
sponsored links
(this ad will go away when you log in as a registered member)

Lets See Your Logo!

 
texkam
"Just let me be a stupid photographer."
Avatar
1,387 posts
Likes: 666
Joined Mar 2012
Location: By The Lake in Big D
Post edited over 3 years ago by texkam.
     
Jan 24, 2016 00:18 |  #1666

Years ago I designed a logo for a client. They initially didn't like it. At some point, they reluctantly started using it. After awhile, they started getting all kinds of positive comments from customers on their new look. Customers now readily identify the business with the logo. Fast forward to years later, and this client apologetically admitted to me how wrong they were and how much they have grown to love their logo, how they now appreciate the simplicity and power of it, and how it has withstood the test of time. They still get positive feedback on it.

You trust a good mechanic's advice, a good plumber, a good lawyer, a good financial expert, but somehow, when it comes to design advice, everyone's a frigging expert and has to stand over a designer's back, second guessing their professional wisdom.




  
  LOG IN TO REPLY
madhatter04
Goldmember
1,930 posts
Likes: 51
Joined Oct 2006
Location: Southern California
     
Jan 24, 2016 12:16 |  #1667

texkam wrote in post #17870345 (external link)
Years ago I designed a logo for a client. They initially didn't like it. At some point, they reluctantly started using it. After awhile, they started getting all kinds of positive comments from customers on their new look. Customers now readily identify the business with the logo. Fast forward to years later, and this client apologetically admitted to me how wrong they were and how much they have grown to love their logo, how they now appreciate the simplicity and power of it, and how it has withstood the test of time. They still get positive feedback on it.

You trust a good mechanic's advice, a good plumber, a good lawyer, a good financial expert, but somehow, when it comes to design advice, everyone's a frigging expert and has to stand over a designer's back second guessing their professional wisdom.

100% true! Many people just see a designer as the "hands" of the operation, the person with the technical know-how to make something work and materialize. However, the minute the designer says something like, "Hey! Here's a better solution," the client/project manager/whoever will say, "You know, a few years ago, I designed a flyer in Microsoft Word for my daughter's girl scout cookie sale and everyone thought it was so fancy and wonderful, and I know what I'm talking about! Use all these things that were big in the 90's despite the fact they're all out of date and will make our company look foolish, and I will approve nothing else!!" Happens all day, every day. This is why a good designer will usually work on a side version of the project for the old portfolio and have the client use something else. ;)


Designer // Art Director // Photographer
www.alexanderfitch.com (external link) | AlexFitchPhoto on Instagram (external link)

  
  LOG IN TO REPLY
sponsored links
(this ad will go away when you log in as a registered member)

314,652 views & 6 likes for this thread
Lets See Your Logo!
FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
AAA
x 1600
y 1600

Jump to forum...   •  Rules   •  Index   •  New posts   •  RTAT   •  'Best of'   •  Gallery   •  Gear   •  Reviews   •  Member list   •  Polls   •  Image rules   •  Search   •  Password reset

Not a member yet?
Register to forums
Registered members may log in to forums and access all the features: full search, image upload, follow forums, own gear list and ratings, likes, more forums, private messaging, thread follow, notifications, own gallery, all settings, view hosted photos, own reviews, see more and do more... and all is free. Don't be a stranger - register now and start posting!


COOKIES DISCLAIMER: This website uses cookies to improve your user experience. By using this site, you agree to our use of cookies and to our privacy policy.
Privacy policy and cookie usage info.


POWERED BY AMASS forum software 2.1forum software
version 2.1 /
code and design
by Pekka Saarinen ©
for photography-on-the.net

Latest registered member is Ivy Yeh
653 guests, 240 members online
Simultaneous users record so far is 15144, that happened on Nov 22, 2018

Photography-on-the.net Digital Photography Forums is the website for photographers and all who love great photos, camera and post processing techniques, gear talk, discussion and sharing. Professionals, hobbyists, newbies and those who don't even own a camera -- all are welcome regardless of skill, favourite brand, gear, gender or age. Registering and usage is free.