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FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
Thread started 05 Jul 2010 (Monday) 09:16
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Website critique please?

 
nicksan
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Jul 05, 2010 14:41 |  #16

zagiace wrote in post #10481007 (external link)
absolutely not a hard rule. but if you are an established pro with a good referral rate that has your site well placed and advertised I would totally go ahead and have fun with the blog. Post what you had for lunch or why cilantro is a terrible addition to the taco.
But, if you are trying to generate traffic and interest it helps a prospect out when googling to find their venue or other vendors mentioned in your blog.
I would say having a blog post saying you shot a wedding at "insert venue here" and really enjoyed the "insert vendor here" as opposed to
"I photographed Melanie and ate great chicken surprise."
Of course that is a little extreme but you get my point.
I will even provide links to other vendors.

That makes sense.

But then I suppose if you are getting consistent clients there's not need to put anything other than weddings in your blog. I unfortunately am not one of them!:(




  
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nicksan
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Jul 05, 2010 14:41 |  #17

Gel wrote in post #10481143 (external link)
Ok, had a quite severe cull.

It looks all desolate and barren now and slightly strange.

When I go to the pricing page, the extra stuff in the menu shows up again.




  
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Gel
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Jul 05, 2010 14:56 |  #18

nicksan wrote in post #10481259 (external link)
When I go to the pricing page, the extra stuff in the menu shows up again.

Already noticed and fixed ;)


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Karl ­ Johnston
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Jul 05, 2010 15:03 |  #19
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looks a lot better, excellent in fact.
if there were a way to create a sub-menu of those wedding sessions, and put the parent as "wedding or wedding portfolio" or something, it would be optimum.

i find a lot of successful pro photographers tend to go with minimalist, airy styles, that are simple and navigation is easy - fast loading, mostly HTML.

view it from a client's perspective. ask a few people you know, and some new clients, to go over your website and tell what they think is its best features - what do they like, what dont they like? was something difficult to find? a simple questionaire to be returned to your studio or mailbox when you schedule the consultation or first meeting may be an idea.

even offer an incentive to encourage it.."submit this sheet and get $15 back with your order"
in theory, this is better than wording it as a percentage, which can be a lot more, and people respond more to money coming back to them in cash than as money being taken off from a bill that they just pay right off.


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photoguy6405
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Jul 05, 2010 15:13 |  #20

Some random thoughts of my own...

- I'm ok with mixing some stuff within a given site. For example, grouping weddings, portraits, families, etc., into a site is fine, just separate them into separate galleries. If you also do commercial or events, those should be a completely different website. (ETA: Depending on what type of event, I suppose.)

- I do not know if this would affect inquiries and sales or not, but... I was really put off by all the horizontal scrolling. It is somewhat unique, and not necessarily horrible, but it is unnatural to me. I just didn't care for it.

- Much of the smaller text was almost unreadable to me. The smallest white text on black background could use to be bumped up a size. If you have to also bump up the headers, so be it.

- re: blog content... I'd be ok if there's some other stuff, but as a potential customer I'd expect most of the blog to remain on point.


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Tawcan
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Jul 05, 2010 15:34 |  #21

I'm just in a process of designing my website so take my suggestions with a grain of salt.

Overall I like your website, it's simple and it doesn't use flash. (I hate flash). Here are a few things I noticed:

1. In Pricing and Contact when you scroll down your logo moves with the page instead of staying with the left menu. Might want to change that.

2. Instead of having separate link for each wedding maybe have 1 link called "Wedding" then have sub menus for each wedding. It almost looks like you've only done 4 weddings so far. If I were you I'd just take the best images from each wedding and put them on your portfolio rather than displaying pictures from individual weddings. If I was a potential client and I look at your site right now I'd think - "Hmmm looks like he has done shot 4 weddings, is he experienced enough for my wedding?"

3. There are a lot of stuff to read in your Pricing and Contact page. Maybe try slim it down a bit.


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photoguy6405
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Jul 05, 2010 15:38 |  #22

Tawcan wrote in post #10481523 (external link)
2. Instead of having separate link for each wedding maybe have 1 link called "Wedding" then have sub menus for each wedding. It almost looks like you've only done 4 weddings so far. If I were you I'd just take the best images from each wedding and put them on your portfolio rather than displaying pictures from individual weddings. If I was a potential client and I look at your site right now I'd think - "Hmmm looks like he has done shot 4 weddings, is he experienced enough for my wedding?"

I first thought it was a business of 4 different photographers.... each displaying their individual portfolios.


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Gel
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Jul 05, 2010 15:56 |  #23

photoguy6405 wrote in post #10481550 (external link)
I first thought it was a business of 4 different photographers.... each displaying their individual portfolios.

I never thought of it that way before.

Thing is if I have one button for weddings and that then opens into another menu with the 4 of them in then I need to take the previous menu items with me.

Web development starts to get a bit confusing for me at that point, I don't want to make it too busy again.


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Hikin ­ Mike
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Jul 05, 2010 16:09 |  #24

photoguy6405 wrote in post #10481550 (external link)
I first thought it was a business of 4 different photographers.... each displaying their individual portfolios.

+1.


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janeks
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Jul 05, 2010 19:20 |  #25

I really hate the horizontal scrolling. I would start by redesigning your site from scratch. You got lots of excellent images but the site is IMHO not user (future bride) friendly.
- Try some other background instead of black, like white for instance.
- Set the width of the text column.
- Where is WOW factor? Home page should have best image or small slideshow. Image size around 950x600.
- Always display navigation links. Currently they are gone to the left the moment you start scrolling images.
- Where is your location and phone. It should be on each page.
- Don't publish prices. Let the customer contact you. It'll give you idea for how many people the price is too low or too high.




  
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Gel
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Jul 06, 2010 04:22 |  #26

Contact form added.

Will make some more changes throughout the day.


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