digital_AM wrote in post #18649412
I use luminosity masks in Photoshop CC. I primarily use Lumenzia or Raya Pro which are luminosity masking panels. I did notice that the HDR Merge feature in Lightroom CC has improved and may be a reasonable alternative to those that work in the RE photography side as speed to deliver images is likely more important to the client. For my architecture paid work, I go slow and steady blending my exposures using luminosity masks. I've considered adding a strobe or two while in the field but so far have not taken the plunge yet.
HDR has improved but it's still HDR and still looks like it. It would only be faster if you could use the LR output without further editing - which, in my experience, is unlikely. It will, at least, be too dark for RE and when you make it brighter, the extra work begins. EF is better but has similae problems. I can, usually, turn out an image blend between one flash and one ambient exposure as fast as an edited HDR and with better results.
I spend a total of about 4 hours on the typical RE shoot. That's about 1.5 hours on site and the rest in LR and PS. In my city there are guys who charge $100 or less per house and pend less than an hour on site and almost no time in post. They usually deliver bad, overdone HDR and hurt all of us. I refuse to work like that or get paid the way they do. Some realtors only want mediocre work at cheap prices but there are others who will pay for better work.