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FORUMS Post Processing, Marketing & Presenting Photos The Business of Photography 
Thread started 05 Nov 2010 (Friday) 15:26
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Licensing Length

 
alpharon
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Nov 05, 2010 15:26 |  #1

I've got an opportunity to sell some of my photos for use on a website's articles. The site has very heavy traffic on a normal basis. Pricing per photo is set, but my problem is I'm not sure how long I should license my photos for their use. If it's an article that is lives on the website and is never deleted, should licensing be for the life of the article?

This is my first go at selling web photos and dealing with licensing issues.


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PeteA
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Nov 05, 2010 16:46 |  #2

I'd do it on a per article basis. By this I mean one use per article. The problem with licensing is that it's hard to patrol/manage.

Also I'd request a photo mention and link as part of the agreement.

Any product photography that I have done has always been unlimited length, but the way they use it limited.


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alpharon
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Nov 05, 2010 16:51 |  #3

PeteA, that makes a lot of sense. Thank you for that advice.


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MJPhotos24
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Nov 05, 2010 19:39 |  #4

We license in terms of per article, for one year, five years...depends. By article is the easiest as they can just leave it up there and you don't have to police it and track it down every year or five which becomes a PITA.


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Mark1
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Nov 05, 2010 20:14 |  #5

I have to agree. Bump the price a bit, but let it be open for time. You really dont want to be spending your evenings and weekends looking for images 1 year/5 years afterwards. Its not always worth the time and effort.


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RDKirk
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Nov 06, 2010 09:10 |  #6

Mark1 wrote in post #11233102 (external link)
I have to agree. Bump the price a bit, but let it be open for time. You really dont want to be spending your evenings and weekends looking for images 1 year/5 years afterwards. Its not always worth the time and effort.

That's what having calendars on computers is for.

If you do a lot of work of this kind, you do actually do want to keep track of expiring licenses. Over time, they start to operate like stock. The writers of such articles do the same thing.


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LBaldwin
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Nov 06, 2010 09:33 |  #7

RDKirk wrote in post #11235181 (external link)
That's what having calendars on computers is for.

If you do a lot of work of this kind, you do actually do want to keep track of expiring licenses. Over time, they start to operate like stock. The writers of such articles do the same thing.

+1 I have several images that get renewed every year or every 18 months. I have others that continue to sell and resell. Taking care of your own stock is like cash in the bank.


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airfrogusmc
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Nov 06, 2010 12:43 |  #8

LBaldwin wrote in post #11235236 (external link)
+1 I have several images that get renewed every year or every 18 months. I have others that continue to sell and resell. Taking care of your own stock is like cash in the bank.

Great advice RD & Lee and the way in my opinion you should do it. Couldn't have stated it better myself.




  
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LBaldwin
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Nov 06, 2010 14:33 |  #9

Now if you don't want to babysit a particular set of images then sell them as a group, license them on a sliding scale for a longer period of time. If the client wants and all rights buy out, don't be afraid to offer a longer period of time for a lower rate. And then tell them that if they want all rights it costs XXX over what the licensing is for XXX time period. Sometimes they just say OK we want all rights and will pay you for that at 3 or 4x the creative fee.

I sold an ENTIRE magazine shoot that way. It was international in scope, and they wanted all rights I said OK the shoot costs me this XXX if you want all rights to every image it will cost you 12k + expenses. Best damn payday I have ever had.


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